Australia’s IT Girls chosen for MIX @ Coles Campaign!

It’s the first day of February of 2013, and while it’s hard to believe a month has passed since we celebrated the New Year, we have some exciting news to share. One of Australia’s largest supermarkets, Coles, will be launching their February campaign with four of the world’s most beautiful top models and Australian IT Girls.

The IT Girl Model Pack includes Sydney girls Elyse Taylor and Ashley Hart, Western Australia’s Nicole Trunflo and Melbourne’s Sophie Van Den Akker. These girls have been hand picked by Coles and New York-designed Mix Apparel to be the faces of the Autumn 2013 campaign to be shot in the Big Apple.

This new collection features a range of cardigans, cotton knits, leggings and long sleeved tees in vibrant pop colours and stripes. Getting your hands on these colourful and practical basics will not be difficult as the collection is available now at Coles!