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Het Nieuwe Modeblad March 1937


I have this collection of the Dutch magazine, called 'Het nieuwe modeblad' (The new fashion magazine). This magazine occurred twice a month and tells us about the newest fashions and has a pattern sheet with multiple sewing patterns! I wanted to share with you one of the march editions from 1937.


The magazine starts with describing the latest fashion trends from Paris. For spring and summer it's all about floral prints, shorter skirt lengths and daring color combinations like red and green, lavender blue with pink and yellow with lilac. Yes those are some extraordinary color combo's! ;)

The magazine has a weak spot for embroidery. The magazines I have looked through have almost all a page dedicated to embroidery. Apparently embroidery was a very popular way to update a garment.

But, there are more ways to update an older garment with adding a jabot or replacing the sleeve with a more modern one.

I really like the sleeve of the bottom left!

I love the capelet the woman on the left is wearing. And I like the boots of the two women on the right!

Those are some great coats! So sharp and feminime!

I love the neckline of the dress on the right (below). It's an interesting detail!

What prints can you wear if you're plus size? According to the magazine you have to be careful with prints. You shouldn't wear small prints and preferably prints on a dark background. You're able wear vertical stripes.

A complet is a 2 or 3 piece outfit. A dress with an overcoat (love the closure with bows!) or a dress with an overskirt and a bolero jacket! Haven't seen the last one before.

And lastly, a picture of the pattern sheet. This is a real labyrinth!

Would you like to see an April edition next month?
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