WEEKLY THOUGHTS- IT HAPPENED

So, the K&K cover popped yesterday. Now, this seriously happened last night- how I came to see the eponymous cover :
-After a particularly sleepless week, coming back from work on Friday, dropped tired (you can see the evidence of my sleepless nights on the latest Insta-selfie…)Rejoiced after a really delish pizza(it was Friday, ok?!) I crumbled on the couch, full and satisfied I have fallen victim to an afternoon nap (that is what I am writing this at 1 am). Some 40 minutes-to an hour later, I woke up and did as every proper internet addict does-grabbed my phone.Sleepy, dazed and confused (it is a pretty unconscious act nowadays)I clicked on the Facebook- icon. And there it was, the K&K cover. I actually thought I was dreaming for a moment, like one of those completely irrelevant things that you subconsciousness pulls out from some dark deep pocket of your mind. For a split second I was irritated that my mind really didn’t anything better to pull out than Kim Kardashian.

After couple of minutes I realized that I was awake and the cover was a real thing. Now, that didn’t come as a surprise, far from – I found it almost ‘yesterdays news’ prior to the VOGUE cover happening at all.

However, what I did found surprising is how dejected and scars the cover looked like.At best you can call it half-hearted.
Almost as Vogue has been defeated in some unknown give-the-mass-what-it-wants media battle and the cover was their shameful punishment. I felt that even evermore fantastic Annie Lebowitz has delivered a product that she might want to hide somewhere in the archives.The photo involves Kim and Kanye looking very detached from any kind emotion that the people might relate to,or even consider symphatetic, and a dress whereas meters of most beautiful champagne colored satin translated more like an ice-cream melting with Kim in it, than an actual designer weeding gown.Usually anything involving ice-cream is a good thing, not this time or in this context.

Now don’t get me wrong, I don’t have anything against Mrs. Kardashian.I will even admit to have secretly seen couple of episodes of that reality mish-mash. As with all high-budget ‘reality-shows’ it was entertaining enough and plausible enough to keep you watching under the circumstances of nothing else on TV.I might even confess to finding the whole family not nearly as obnoxious as I have hopped, and even considered them for being pleasantly normal (and been converted to a Kendall Jenner fan too). And to be honest K&K cover for W magazine or just Kim on CR book was a pure perfection, a perfect mix of that obnoxious pop-culture, mixed with a healthy dose of hotness and ironic self-ridicule, that I actually liked and even found relevant.It wasn’t to serious but it has capsuled it all.
But the whole media rowel that followed the VOGUE cover (mon-tro if that was the only thing happening on my Instagram) made me try to remember why was this women is so famous. Or even better what made her famous, deserving of tens of thousands tweets, photos and hundreds of thousands fans and followers?
She doesn’t have any kind of career or poses any skill or anything resembling to it (we will pardon the main role in certain explicit film) so what makes Mrs Kardashian this global phenomenon that everybody has an opinion on and even more NEEDS to express that opinion (me included obviously). What does make her so fascinating, so compelling, that her photos, her interviews, her opinions are the ones we need to see or read?
Some time ago she ceased to exist as Kim- a person ,to be replaced by Kim Kardashian- a product of our digital society where everything has be talked about, tweeted and Instagramed. A society where being self-confident has become equal to being (over)confident-enough to spam your friends with countless of cutie-pie-selfies and/or what you ate for dinner (once again yours truly pledges guilty here).
But does pop-culture (or rather un-culture) nowadays really has that big of a identity-crises that somebody without any talent (apart form beinf street-smart obviously), anything worth mentioning is someone to look up to,aspire to be like?Have we as a generation fallen prey to the pretty facades visually pleasing to the eye that we have completely forgot, diminished and denounced the what-so-ever intellectual aspect of our lives we have had (Kristin Stewart starring in Gorge Orwell’s ’1984′ is an actual answer to that).
Kim Kardashian or rather her starlet phenomena seems to represent new-age wave that our generations will be remembered by: whatever- keeps-the-masses-entertained-nowadays / care attitude written in the proper youth slang.
In ancient Rome they had gladiators,we have the Kardashians.

BUT we can’t blame poor Kim for everything that we may perceive as wrong in todays society, she is a mere poster-child for the development happening, something that the whole VOGUE cover embodies.Her success is a mixture of Cinderella story, hardwork and magic fingers for PR.
A person showing that everything is possible – she has shown and documented that you can actually go from being a socialite doing nothing- to coming to a cover of Vogue by- doing nothing. And we have all been mesmerized by her development that her success was inevitable the mere logical thinking dictates that if somebody as irrelevant as Kim Kardashian can make it in the word, anybody can, and we as a society have always found that particular concept of fairy-tale, the underdog rising- very,very captivating.
In the end is in it what we ALL wish for? -no matter how unwillingly we admit to it- making something out of literary nothing, and succeeding beyond.