Rachel

Gucci falls into the festive season with short gifting film


News of Gucci might largely have been focused around the departure of creative director Frida Giannini and CEO Patrizio di Marco this week, but in the midst of all that was the opportunity to discover this little gem of a holiday campaign video launched last month. Check out “Special Delivery” below; a whimsical tale of gift discovery that cleverly showcases a variety of product with a fun twist. It was directed by Remi Paringaux and showcases a link inviting viewers to ‘Find the perfect gift’ on the Gucci.com website alongside.
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