How to choose and apply concealer? The make-up tips by Giorgio Forgani

How to choose and aplly concealers? Follow PUPA Global Make Up Artist’s Giorgio Forgani Make up tips!

Let’s see why it is so important to use concealer, no matter what make-up look you choose, and we are going to use Pupa Cover Cream Concealer and Pupa Cover Stick Concealer.

Concealer is your make-up ally for every type of base and I usually apply it over foundation, so that you can use a smaller amount of product and get a more effective result. I suggest that you apply concealer before applying foundation only when you are using a compact powder foundation.

To make complexion look nice and even today I am using Active Light, so that all small skin blemishes will be optically less evident.

I apply the base on the entire face, only avoiding the area around the eyes, because that is where concealer is specifically used.

In case we need to effectively cover face pimples, sunspots and redness my advice is to use Pupa Cover Stick Concealer, which is easy to use and perfectly covers these types of blemishes.


I apply concealer directly on the areas I need to conceal, then tap gently with the foundation brush, all imperfections will disappear in a sec.

Since Pupa Cover Stick Concealer is a high coverage product, it is also perfect to effectively cover under eye dark circles.

I suggest that you blend it with either your fingertips or the foundation brush, the technique is the same, to get a greater coverage, you need to dab it on.

So, the stick concealer is perfect for all those women who wish to get a high coverage in just a quick and simple step. If, on the other hand, you are looking for a concealer with an adjustable type of coverage, I suggest you use Pupa Cover Cream Concealer. This product can be used around the nose and mouth. Its coverage is adjustable thanks to its fluid texture, which allows you to conceal in a natural and luminous way.

This is ideal to cover dark circles under the eyes, but I would also like to show you number 004, which has an orange color base to counterbalance the blue color of dark circles, neutralizing it.

Don’t worry about the fact that it is orange, it is made to neutralize the blue color of under eye dark circles, so it is suitable for all complexion types. I apply it on the blue area, then dab it on with the foundation brush.

If you have a particularly light skin, after neutralizing the blue color of dark circles with color number 004, you should use a Pupa Cover Cream Concealer that is right for your skin tone. In this case Veronica has a very light complexion, so I’m going to use number 001 over number 004.

Pupa Cover Cream Concealer is perfect for all those women who are looking for a concealer with an adjustable coverage and a very natural effect.

The make-up base is set, all imperfections are concealed. One thing I love doing, in order to give a touch of magic and light to the skin, is to apply Luminys Touch in a lighter color over concealer.

To set concealer perfectly, I suggest that you always apply face powder over it.

Concealer could crease in the area around the eyes, especially in fine expression lines, so, before setting it, be sure to blend it well on the skin, then dab it with your fingertip and finally apply face powder.

And this is how to choose and use concealer in order to get a perfect make-up base that is luminous and without blemishes.

Watch video tutorial

L'articolo How to choose and apply concealer? The make-up tips by Giorgio Forgani sembra essere il primo su Pupa Style, PUPA Milano's blog.

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