Everyone who knows me a little, knows I have a thing for Asian stuff. One glance at these photos should tell you why. As someone who has been reviewing products for a couple of years now I should know better, but the fact is packaging can still persuade me into making a purchase. I’m just a simple consumer with a soft spot for all things kawaii/aegyo/cute after all, and given the global rise of Asian beauty products, I’m not the only one. Western brands, take note. continue reading