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Going West
www.goingwest.net/journal
1033
fashion and personal style blog about an art and fashion loving iowan transplanted into not-so-simple california
#963 in All , #298 in General Fashion

win $100 to shop lulus.com

its giveaway time and im a little envious of whoever wins. ive partnered with lulus.com to give a lucky reader $100 to shop the site! and with lulu*s awesome prices, $100 is sure to snag a lot of coo...

3 days ago 4 people like this

diy dannijo

they say imitation is the sincerest form of flattery. and i have more time on my hands than dollars in my pocket, so when i see a $445 dannijo necklace i love - thats like a years worth of burritos -...

5 days ago 9 people like this

pretty rad

its time i introduced you to rad & refined - an online retailer of clothes and accessories, vintage and contemporary. founded by jacqueline, 24, chicagoan turned la-dwelling stylist. she started ...

03 feb 12 2 people like this

shopping fun

heres a cute little vid from the grand opening of forever 21s stockton street store here in san francisco. several bloggers, myself among them, make little cameos throughout. it was a fun day. and to...

31 jan 12 1 person likes this

six degrees of separation

(sweater and blouse c/o forever21, dl1961 pants, lucky brand boots, necklace c/o bakers shoes, michael kors watch) the great thing about having a blog to document your outfits is you can see how your...

19 jan 12 8 people like this

pointdexter

(h&m blazer, rvca shirt, zara blouse, dl1961 pants, bedazzle loafer c/o mia, michael kors watch, alexander wang rocco, glasses c/o glasses usa) if this outfit were sans prints/color with a p...

16 jan 12 10 people like this

ill be your guide

when i met up with the folks from forever21 for a little interview, they asked me to pick one of my favorite places in san francisco as our meeting place. i instantly knew that alamo square park was ...

13 jan 12 5 people like this

crushin

(h&m sweater, blouse c/o romwe, emma legging c/o dl1961, lucky brand boots, bakers shoes hat, alexander wang rocco, bracelets from forever21/co poshlocket/co dailylook) yesterday was the opening ...

08 jan 12 3 people like this

new year, new vision

little did many of you know, i wear glasses. most people will only see me wearing contacts unless my corneal erosion kicks in from overuse. (you can google it, but i dont recommend an image search. y...

02 jan 12 2 people like this

my daily look

(shirt, pants & necklace c/o daily look, jcpenney faux fur c/o chictopia, lucky brand boots, alexander wang rocco) i have returned from nearly a week of barely any internet or phone access and lo...

28 dec 11 3 people like this

win $100 to shopbop to spend on the designer sale

who doesnt love shopbop? they carry every great brand like winter kate and james perse, and their designer sales cant be beat. even chic lazy day clothes are available - like fashion hoodies from wil...

20 dec 11 2 people like this

a fashion storybook ending

(juicy couture blazer, j brand wax-coated denim via crossroads trading co, leopard flats c/o wanted shoes, wilfred blouse, bakers shoes wool fedora, alexander wang rocco, michael kors watch) i have a...

19 dec 11 7 people like this

a shopping soiree

(pants c/o dallin chase, zara blazer & blouse, steve madden shoes, pyramid bangle c/o poshlocket, forever21 stud bracelet, lowluv x erin wasson rings, alexander wang rocco) it was an honor to be ...

07 dec 11 6 people like this

ladies night at mira mira

ladies night at mira mira 11/18/11 from jenniegoingwest on Vimeo. a couple weeks ago, i hosted ladies night at mira mira. all the ladies are invited to mingle, have a cocktail and shop with 20% off e...

05 dec 11 5 people like this

fall palette

(h&m sweater, mink pink blouse, vintage hat & necklace, denim c/o indi custom, cynthia vincent for piperlime pouch, bangles c/o send the trend) my indi jeans are finding their way into my dai...

02 dec 11 5 people like this

rebecca minkoff sample sale

if youre in san francisco this saturday, come check out the rebecca minkoff sample sale! see you there! OR if youre in LA, it starts today and lasts all weekend!

01 dec 11 2 people like this

closetista presents alyssa nicole & a special anniversary

what i love about closetista is that they bring budding designers to the forefront. so i couldnt be more happy when i discovered local sf designer alyssa nicole has her own video featured on the site...

28 nov 11 2 people like this

in the mission

(jacket c/o romwe, chaser t. rex tank, custom jeans c/o indi denim, alexander wang rocco, steve madden pembrook booties) when jackie told me she had never really been shopping in the mission, i made ...

26 nov 11 1 person likes this

very.com launch

Very.com is launching in the us, and theyre super excited about it. a british retailer, they carry some familiar brands, and not so familiar. the images above are just a few of the items that "wo...

21 nov 11 1 person likes this

pipers

(j shoes boots c/o pipers shoe parlor, levis jeans, forever 21 blouse, jacket c/o urban 1972, laura lombardi necklace, vintage hat, alexander wang rocco) whenever there is the slightest bit of chill ...

20 nov 11 8 people like this

mira mira + going west

join me tonight at mira mira in sf! ill braid your hair, we can gab over cocktails, and you can get a sweet deal of 20% your purchase in the store. its all happening TONIGHT! i hope to see you there!

17 nov 11 1 person likes this

getting made up

a few weeks ago, i was invited to check out the bobbi brown counter at macys in san francisco and see how they work their magic. nicole was great at teaching me about bobbis basic color theory - wher...

14 nov 11 2 people like this

white riot

(h&m blazer, bdg mens tee, levis jeans, alexander wang bag, daniblack flats c/o hsn, michael kors watch) when hsn sent me these daniblack shoes, i was immediately drawn to their texture. i l...

11 nov 11 5 people like this

top it off

(evil twin skirt c/o mira mira, zara tank, jeffrey campbell boots, alexander wang bag, topshop cross necklace) well, we had a short indian summer that was immediately followed by a midwest-like chill...

10 nov 11 5 people like this

giveaway: dolce vita joanna

i know i sort of fell off the face of the planet for the last two weeks. let me make it up to you with a kickass giveaway. how does that sound? ive teamed up with dolce vita to give away a pair of th...

07 nov 11 2 people like this

meet the designers

two words: leather jacket. nuff said. i wish i had the money for that jacket in my back pocket. itd be mine in a heartbeat. meet the designers behind hare + hart. these ladies make quality pieces.&nb...

20 oct 11 1 person likes this

the clothes off my back + giveaway

(h&m vest, willow & clay shirt, skirt and sweater, steve madden boots, bracelet c/o sheyna jewelry, rebecca minkoff clutch c/o polyvore) two giveaways in a week? yes. you read correctly. you ...

14 oct 11 4 people like this

believe it or not

(zara blouse, jbrand jeans, steve madden shoes, harley davidson hat, vintage necklace, alexander wang rocco bag) when youre used to real photographers helping take your photos, you quickly realize yo...

12 oct 11 3 people like this

gimme the shoes - giveaway

(mia shoes nolen, wilfred blouse, wilfred cardigan, forever 21 shorts, laura lombardi necklace c/o mira mira, cynthia vincent for piperlime ponyhair clutch) at work, the heeled loafer trend gets quit...

10 oct 11 4 people like this

she lives on love street

(fun with gifs and an outfit tease) i went to the ripleys believe it or not museum as a fun little date with shannon the other day. the place was basically empty now that tourist season is over and i...

06 oct 11 1 person likes this

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