Follow your favorite blogs!

Bloglovin' helps you follow the blogs you read by letting you know when they update.

Sign up »
World Copywriting Blog
world-copywriting-institute.typepad.com/world_copywriting_blog
1
David Garfinkel's cutting-edge copywriting tips, tricks and tested techniques to get you higher response, more sales and increased profits!
#1256221 in All

When you speed up your copywriting, what jumps out at you?

When we put on the High-Speed Copywriting Event in San Francisco a couple weeks ago, we created this "other world" where writer's block virtually vanished for a couple days. Really. Ho...

21 may 12

Money Is Attracted To Speed - Heres How To Get That Speed - And What Rick Duris Is Saying About Thi...

"Write A Complete Sales Letter In A Weekend" -- that's what we're promising at the High Speed Copywriting Workshop May 5 and 6 in San Francisco. Naturally, what we're doing h...

17 apr 12

The Ultimate Smartphone Typing Solution...

... Happy April Fool's Day! :) David GarfinkelCo-Founder, FastEffectiveCopy.com

01 apr 12

The Man Who Envisioned The Internet

So much of our lives are wrapped up in the Internet, one way or the other. In my lifetime, I can’t think of anything that has had a more transformative effect. Think about it. The Internet has chan...

22 mar 12

A Book Every Small Business Has Been Waiting For

You can get a free copy of this book by clicking on this link. I'm crazy about "Work the System." I was given a review copy last summer. I truly meant what I said in the headline: this...

09 feb 12

The Hardest Working Man In Advertising

The late Madison Avenue legend David Ogilvy was a great copywriter, but not a very happy one. In a letter to a man named Ray Calt in 1955, he described "my work habits as a copywriter" as ...

26 jan 12

Elmore Leonards 10 Rules For Great Writing

He's the brains behind FX's hit show Justified. He wrote the novel that became the hit movie with Danny DeVito and John Travolta, Get Shorty. He has 8 million books in print. He's Elmo...

13 jan 12

Madison Avenues latest innovation: the f-bomb

It reminds me of a teenager bursting at the seams, who just can't wait to get rid of his virginity. And as a 16th birthday gift, Dad takes him to the Bunny Ranch, the famous Nevada brothel, for ...

04 jan 12

What Just Happened? (As Verizon Customers Correct A HUGE Marketing Mistake By The Telephone Behemot...

A quick note before the year runs out on us: Customers are more in control than ever before. Point: Recently, Bank of America retreated on its plan for a $5/month debit card fee. Point: Today, Verizo...

31 dec 11

The Trick To Creating Irresistible Offers

A few months ago I had the honor of meeting a legend, the Lion of Internet Marketing, Dr. Ralph Wilson. Really. I mean it. The guy is one of my heroes. But it gets even better. He interviewed me on ...

22 dec 11

What I Realized About Copywriting From Watching A Football Game On TV

I’ve been following the rising fortunes of the University of Michigan Wolverines, and yesterday I heard some commentary from ESPN analyst Urban Meyer that really got me thinking. If you follow footba...

20 nov 11

Fear of, and Bolting from, The National Enquirer

All literature is gossip. --Truman Capote My client and friend Susan Bratton asked me to review a sales video.Suz is no newbie; the video is for a product that has already made six figures in ...

30 oct 11

The Marketing Legacy of Steve Jobs

The media has been saturated the last couple days with memories of Steve Jobs.Here’s mine — it lasted about two seconds. It was the late 1980s, and I was at a press conference. All I remember was he...

07 oct 11

Tales From The Studio, Or: Do You Speak (and write) to the BEST in people... or to the WORST?

Whether you are writing copy, managing people, or trying to coax the best performance from an artist, it's all about the same thing: inspiring people to take the action you want them to take. So...

29 jul 11

Finally, Instant Online Access To Copywriting Templates™...And A Whole Lot More

From the moment I introduced Copywriting Templates™ seven years ago, people started insisting I take it out of paper and CD/DVD format and put it online. (Or at least it seemed like people were clamo...

05 jun 11

From the Legacy of Ernest Hemingway, Handsewn Shoes Good Enough to Last Forever - and as Rugged as ...

What a great headline, eh? Oh, by the way, I didn't write it myself. I pinched it from the Herrington Catalog -- one of the great overlooked sources of modern-day world-class copywriting, in my ...

18 oct 10

The Seven Secrets Of Persuasive Copywriting? Heres What One Guru I Deeply Respect Has To Say

Ultimately, it boils down to one question: How do you get people to say "Yes?"Copywriting Virtuoso Denny Hatch has come out with a new book that clearly identifies seven ways to get prosp...

06 jul 10

The One Change You Need To Make If Your Business Isnt Performing The Way You Want It To

Sometimes it takes a shock to the system to help you realize what has changed in the world of business, and how you need to adjust.I had such a shock yesterday.When my head cleared, I realized someth...

01 jul 10

For Impatient, Hard-Charging Business Owners Only!

I've just launched a new Web site. It's for the fast-growth business coaching I've been doing for successful entrepreneurs for years: Explosive Growth Coaching.If you want to get to th...

11 jun 10

Finally, A Profit-Boosting Approach to Design and Graphics Specifically For Copywriters and Other D...

Last night I hosted the most stunning Webinar I have taken part in this year.It was with Mike Capuzzi. Using what I learned from him, I created the cartoon (above) in about 3 minutes.There's so...

21 may 10

If You Like To Tell Stories, You Are Going To LOVE This Video...

This video is the first in a series of Tips to Perk Up Your Business. As promised, here are the titles of the books mentioned in the video: 1) Unlimited Selling Power, by Donald Moine and Kenneth Llo...

29 apr 10

You are no longer following . Undo?