THE ORIGINAL? Anti-Smoking organization campaign – 2008 Agency : BBDO (Germany) LESS ORIGINAL SNCF anti-incivility stunt – 2012 Agency : TBWA Paris (France)
THE ORIGINAL? Mc Donald’s Tony Hawk’s Tour Sponsorship – 2005 Source : Cannes Archive Online Agency : Leo Burnett Chicago (USA) LESS ORIGINAL Vans Skateboard Shoes and Apparel – 2007 Sour...
THE ORIGINAL? Sears Optical Centers – 2010 Mirrors are blurred around the glasses. Source : Awarded at CRÉA Agency : LG2 Montreal (Canada) LESS ORIGINAL Opticentro (Optica Das Amoreiras) Anti-Myopia ...
THE ORIGINAL? UNICEF – 2002 Source : Cannes Archive Agency : Springer & Jacoby (GER) LESS ORIGINAL Colgate Plax – 2009 Headline : “Bad breath?” Agency : Young & Rubicam (China) LE...
THE ORIGINAL? 7Hills Foundation / Aids Prevention – 2011 “Use condom before screwing up” Agency : THE Agency, Istanbul (Turkey) LESS ORIGINAL Yog Sutra “For A Healthy Sexual Life...
THE ORIGINAL? Honda CR-V – 2012 Source : Coloribus, Adsoftheworld Agency : Dare (USA) THE ORIGINAL? BMW with backup sensors – 2012 Source : Adsoftheworld Agency : Ogilvy & Mather (Guatemala)
Click here to view the embedded video. THE ORIGINAL? Hospital de clinicas : Transplants – 2009 “61,702. This could be your number if you needed an organ transplant”. Source : I Believe in...
THE ORIGINAL? Procter & Gamble Mr Proper “Faster than ever” – 2009 Source : Cannes Archive Online Agency : Callegari Berville Grey, Paris (France) LESS ORIGINAL Ajax “Nothing...
THE ORIGINAL? DUE Condoms – 2005 Source : Cannes Archive Online Agency : Young & Rubicam (Brazil) LESS ORIGINAL Olla Condoms / Please Use Condom – 2010 Source : Adsoftheworld , Cannes Archive Onl...
THE ORIGINAL? Fillol Tennis School – 2001 Source : Cannes Archive Online Agency : Euro RSCG (Chile) LESS ORIGINAL Tennis Academy Anders Gullberg – 2002 Source : Cannes Archive Online Agency : H2e Hoe...
THE ORIGINAL? Shark Energy Drink – 2004 Source : Cannes Archive Online, Coloribus Agency : BBDO Bangkok (Thailand) LESS ORIGINAL Vittel Nestle Waters (Click Here to watch movie) – 2009 Source : YouTu...
THE ORIGINAL? Volkswagen Golf R32 – 2003 Source : Cannes Archive Online Agency : DDB Berlin (Germany) LESS ORIGINAL Toku-Chan Korean BBQ – 2012 Source : Adsoftheworld Agency : Grey Tokyo (Japan)
THE ORIGINAL? BankMed – 2009 “Make your money work for you” Source : Cannes Archive Online Agency : Impact BBDO (Lebanon) LESS ORIGINAL BT Invest btinvest.com – 2012 “Let money work for you” Source :...
THE ORIGINAL? Arno (SEB Group) Vacuum Cleaner – 2003 “High suction power” Source : Cannes Archive Online Agency : F/Nazca Saatchi & Saatchi (Brazil) LESS ORIGINAL A&A Furnishers /...
THE ORIGINAL? Prince National Senior Championship – 2000 Source : Cannes Archive Online Agency : TBWA (Chile) LESS ORIGINAL Swedish Tennis Veterans Website – 2010 Source : Adsoftheworld, Agency : Vol...
THE ORIGINAL? Energizer “Don’t trust the dark” – 2009 Source : Cannes Archive Online Agency : DDB Johannesburg (South Africa) LESS ORIGINAL Varta “When your home shows its dar...
THE ORIGINAL? Myvl “Fast enough” – 2007 Source : Cannes Archive Online, Check out another very similar idea Agency : Naga DDB (Malaysia) LESS ORIGINAL Seat Leon Cupra “265 Horse Pow...
THE ORIGINAL? Autan Insect Repellent – 1997 “The insects will have to change their diet” Source : Cannes GOLD LION, Agency : ALMAP/BBDO (Brazil) LESS ORIGINAL Mugga Insect Repellent – 2012 Headline :...
Click here to view the embedded video. THE ORIGINAL? Companion Animal Placement – 2001 “That’s the great thing about pets. They really don’t care” Source : Cannes Archive Onli...
THE ORIGINAL? Capisco Hot Sauce – 2011 Source : Cannes Archive Online, Agency : Inter Publicity Mumbai (India) LESS ORIGINAL Taystee Chili Sauce – 2012 Source : Adsoftheworld Agency : McCann Erickson...
THE ORIGINAL? 107.2 Klassik Radio “The force of sound tracks” – 2006 Source : Cannes Archive Online, Agency : BBDO Stuttgart (Germany) LESS ORIGINAL Adelaide Symphony Orchestra – 2011 Sou...
THE ORIGINAL? The Salvation Army – 2006 Source : Cannes Archive, Inspired by Liu Bolin’s artwork ? Agency : ACLC Toronto (Canada) LESS ORIGINAL The Princes Trust Fundraising – 2012 Source : Col...
Click here to view the embedded video. Click here to view the embedded video. THE ORIGINAL? Pepsi GenerationNext “Kuerten vs Denilson” – 1999 Source : CulturePub , Cannes Lions Archive Ag...
Click here to view the embedded video. Click here to view the embedded video. THE ORIGINAL? Diesel Loverdose – 2011 Source : Neuro Factory, Speed Agency : Speed Montreal (Canada) LESS ORIGINAL Nivea ...
Click here to view the embedded video. Click here to view the embedded video. THE ORIGINAL? SAM Reach For a Dream Fundraising – 1998 Source : Cannes GOLD LION, Agency : TBWA Hunt Lascaris Johannesbur...
THE ORIGINAL? New Straits Times – 2010 Source : Cannes BRONZE LION Agency : McCann Erickson (Malaysia) LESS ORIGINAL Sistal.it online betting and lottery portal – 2012 Source : YouMark Agency : Publi...
THE ORIGINAL? MTV To promote the use of condom “Aids kills” – 2006 Source : Cannes Archive Online, Agency : Ogilvy Lisbon (Portugal) LESS ORIGINAL Love Store “Make Love, Not WarR...
THE ORIGINAL? Antral Taxi Company / Anti Drink and Drive – 2007 Source : Cannes BRONZE LION, DraftFCB website Agency : DraftFCB Lisbon (Portugal) LESS ORIGINAL Mahiki Night Club / Anti Drink and Dri...
THE ORIGINAL? Coaching-Canin.com / Dog Training – 2009 Source : Cannes Archive Online Agency : Grey Paris (France) LESS ORIGINAL Curli “The leash with liberties” – 2012 Source : Adsofthe...
THE ORIGINAL? Sylvania Automotive Lighting – 2002 Source : Cannes Archive Longlist Agency : Saatchi & Saatchi (Thaïland) LESS ORIGINAL Volvo S80 with Bi-Xenon Headlamps – 2008 Source : Cannes SH...
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