The Marketing Technology Blog

Followers: 14

Description: conversation and resources on marketing, social media, development, and wordpress

Rank: #77730 in All , #127 in Technology

DAM: What is Digital Asset Management?

Digital asset management (DAM) consists of management tasks and decisions surrounding the ingestion, annotation, cataloguing, storage, retrieval and distribution of digital assets. Digital photograph...

11 h ago

3 Ways To Use Surveys For Better Market Research

Chances are that if you’re reading Marketing Tech Blog, you already know how important conducting market research is to any business strategy. Over here at SurveyMonkey, we believe that being well in...

2 days ago

Infographic: Words to Avoid in Emails

I felt a little better about my own email habits after reading seeing this infographic from Boomerang. The average email user receives 147 messages every day, and spends more than 2 and a half hours ...

2 days ago

Infographic: Social Media Salaries Guide

Whether you’re a strategies, specialist, brand manager, marketing manager, social media manager or a content writer, Onward Search is tracking your salary range and now sharing them in this inf...

3 days ago

Infographic: The Social Media Lifecycle

This infographic really matches the strategy that we deploy for our clients in our social media agency: Monitoring – we monitor both brand and industry to track our clients. Analyze – we ...

3 days ago

Social Media Matures

Sixty years ago as television was emerging on the scene, TV ads resembled radio ads. They consisted primarily of a pitchman standing in front of a camera, describing a product, much the way he would...

4 days ago

Create Tests Easily with Verify

While analyzing some real-time alerts today on marketing automation for our client, Right On Interactive, Marty Thompson came across a link to a testing site called Verify. It’s a very affordab...

5 days ago

Infographic: The Content Marketing Explosion

Marketing and sales departments have always been doing content marketing… it was much easier to sell your wares when you had customer testimonials, whitepapers, case studies, emails and other d...

5 days ago

Marketing Technology Blog iPhone App!

Last month, good friend Adam Small who runs Digital Home Info, a real estate marketing platform, sent me a link from TechCrunch on a new company called Appifier. They’ve built a web-based engin...

6 days ago

Infographic: Online PR Opportunities and Results

60% of Americans will judge your company based on your online presence. Think about that for a moment. Though your website plays an important role in your online presence, there is more to it. People...

6 days ago

Infographic: 10 Ways to Increase Sales in 2012

It’s always great to see an infographic that simply spurs some ideas… and this one does just that. There are so many strategies to increase sales out there but marketers are the ones stuc...

08 feb 12

Darren Capik of Watch It Now Entertainment on MTB Radio

On the show, we will be talking about when to take a customer service issue offline, thinking before you post & why messaging should be strategic, and integrating PR and social media initiatives....

07 feb 12

Interview: Is Blogging Still Relevant?

Today I had a great interview with Michele Price, also known as @prosperitygal. I had the pleasure of meeting Michele out in Los Angeles at BlogWorld Expo and we hit it off immediately. I was struck ...

06 feb 12

Add a Pinterest Pinit Button to WordPress

Pinterest is on quite an upswing in popularity… so much so that other social sharing sites are starting to lose some ground. I believe the advantage of Pinterest is that it’s a visual med...

05 feb 12

An Hour A Day of Social Media…

There’s really not a guide, per say, for Social Media. A lot of folks would like to tell you what to do on social media or share their winning strategy… but I’ve seen it work differ...

04 feb 12

Infographic: Information Overload is Hurting Productivity

Absolutely love this blog post and infographic from friend Jascha Kaykas-Wolff. Jascha has been a long-time friend and Mindjet is now a client of ours (and soon to be sponsor of the blog!). Mindjet i...

02 feb 12

Cheering for Tinderbox in the Super Bowl!

Startup America has assembled more than $1 billion worth of commitments from dozens of partners to support the growth of startups in five key areas: Expertise: Connect startups with training, mentors...

02 feb 12

Infographic: Google Panda in Plain English

It’s hard to believe that we’re coming up on a year since Google pulled the trigger on the algorithm update named Google Panda. It didn’t come without some pain for Google and, ulti...

01 feb 12

Your Toutapp Private Data in Google’s Index

UPDATE: Within an hour of my email being sent to Toutapp, they removed my report and account. I would still like to see them block their site from search engine traffic and bots. SPAM bots don’...

31 jan 12

We’re a Top 10 Social Media Blog!

It’s always amazing to be recognized by your peers – but today really takes it up a notch! Michael Stelzner’s Social Media Examiner blog is, by far, one of the most popular, well-br...

30 jan 12

Infographic: 12 Critical Home Page Elements

Hubspot is definitely the leader in driving content to drive an inbound marketing strategy, I’ve never seen one company put out so many whitepapers, demos and ebooks. Hubspot now delivers an in...

29 jan 12

Free Speech Doesn’t Protect Your Reputation

Sam Montgomery is a reader of the Marketing Technology Blog and contacted me regarding a story of a young football talent named Yuri Wright. Yuri was actively being recruited by Michigan State…...

28 jan 12

27% of Marketers Have No Tablet Plans… Yet!

We love having a great sponsor like Zoomerang and their free polling software to figure out what and how marketers feel about both our content and to provide insight into what strategies are deployin...

27 jan 12

Enable Authorship and Publishing Link in WordPress

I keep telling folks I’d share how we’re integrating authorship microdata to produce search result rich snippets. It’s working well for our clients in increasing their SERP CTRs) so...

26 jan 12

Infographic: Small Business Social Cheat Sheet

I love my peeps over at Column Five, but I think they may have tipped a few many watching reruns of Diggnation. Digg? Really? By any stretch of the imagination, Digg‘s grave has been Dugg and S...

25 jan 12

Robby Slaughter of Slaughter Development on MTB Radio

We are proud to announce that we will be having Robby Slaughter, trouble maker of social media, of Slaughter Development on the Marketing Tech Blog Radio Show this Friday, January 27, at 3 p.m. EST. ...

24 jan 12

Infographic: Return on Social Media Investment

In November, Wildfire surveyed over 700 marketers from all around the World on the topic of getting a return on investment for their social media efforts. Wildfire and Column Five compiled the result...

23 jan 12

The Book Every Analytics Professional Must Read

A few years ago my good friend Pat Coyle, who owns a sports marketing agency, encouraged me to read Moneyball. For one reason or another, I never put the book on my reading list. A few weeks ago I wa...