How Super Bloggers “Inaccessibility” Is Opening Doors for New Talent

It’s no secret that bloggers are pulling in the big bucks these days. But just how much are they actually making? The top-tier talents have been able to capitalize on their images to a point of...

5 Ways to Enhance Your Fashion Blog and Book More Brand Collaborations

There are a millions of fashion blogs out there, but only a few which get our attention. If you’re looking to become a top blogger, booking international campaigns with brands like H&M, Redken,...

Why Fashion Bloggers Need Talent Agents

Models do it. Editors do it. Photographers do it. Even Set Directors, Manicurists, and high and mighty Journalists do it. So why shouldn’t Bloggers do it? Representation is everything in the Age of...

Socialyte is Hiring…

We’re currently on the lookout for an Editorial Assistant. Email resumes to saynt@socialyte.co. Socialyte helps fashion, beauty and lifestyle brands develop original content for social profiles,...

Jennifer Lawrence Fake Dior Ad Goes Viral

She tripped. We created an ad campaign.

“These young bloggers are savvy businesswomen who’ve figured out how to capitalize on their image…[they] have huge reach and the brands have figured that out.”

- Dame Magazine, Daniel Saynt, Founder & Creative Director of Socialyte Look, there’s a lot of opinion around bloggers and the money they make from endorsing brands. With the recent appointment of...

“Fashion’s one big game of status where recognition is everything. These [bloggers] have found footing in the industry by making a bold statement.”

- The New York Times Daniel Saynt, Founder & Creative Director of Socialyte Why characters rule supreme… “Fashion’s one big game of status where recognition is everything,” said Daniel Saynt, a...

NYFW #TrendSpark featuring Beca Alexander, President of Socialyte

- Featured in the New York Times, WWD, The Cut, Pop Sugar & New York Magazine. Beca Alexander, co-founder and President of Socialyte is always on trend she’s sporting a Joe Fresh beanie and is in...

“Brands need to learn to cater to the most socially empowered consumers first and foremost. These are the lifeblood of the process, not the critics.”

- New York Observer, Daniel Saynt, Founder & Creative Director of Socialyte “In the end, buyers are still going to buy and negative reviews sound more like sour grapes,” explains Daniel Saynt,...

The End of Public Relations. The Birth of Influencer Relations.

I love being quoted. It’s a big part of building a personal brand and creating a voice of authority in my space and showcasing just how awesome Socialyte.Co is. Here’s an article that appeared in...

Dior Opens Up Shop with Leandra Medine & Chiarra Ferragni, Bryanboy Launches Fur Ties, I Spy DIY Goes Into Mens

Blonde Salade and The Man Repeller tapped as city “It girls” for Dior’s pop-up shops. [WWD] I Spy DIY launches Guy DIY just in time for V-Day. [I Spy DIY] Indie fashion discovery site Lookk.com to...

Are Fashion Bloggers Lying About the Gifts they Receive from Brands?

Fashionista shone the light on bloggers lying about gifts they’ve received. At first I thought it was another FCC guidelines article, and that the bloggers were forgetting to disclose gifts and...

Tavi Gevinson Tapped for X-Girl Lookbook

X-Girl is making a comeback and Tavi Gevinson, from the insanely popular Style Rookie and RookieMag, is helping them rise back to their 90′s glory. Founded by Sonic Youth bassist Kim Gordon and...

Hudson Jeans Taps Aimee Song, Susie Bubble and Chiara Ferragni for S/S13 Instagram Campaign

Touting a combined Instagram following well above 1 million fans, the super bloggers behind Song of Style, Style Bubble and The Blonde Salad have been booked by Hudson Jeans to help launch the...

10 Fashion Bloggers to Follow on Vine

Vine has become a quick addiction since launching just a few days ago. Magazines, brands and bloggers have all jumped onto the new app, which was recently acquired by Twitter, shooting stop-motion...

Shoescribe Taps Italian Street Style Star Eleonora Carisi for S/S2013 Campaign Video

Directed by the young and talented Senio Zapruder and featuring top blogger and street style celebrity Eleonora Carisi of Joujou Villeroy, Shoescribe’s latest video features shoes from the brands...

10 Ways to Work with Bloggers During Fashion Week

Fashion week is coming and with it over 10,000 editors, street style photographers and fashion bloggers travelling to international cities like New York, Paris, London, and Milan, looking for...

We’re Trying Something New

Over the next couple of days, you’re going to see some changes at Socialyte. We’re experimenting with new concepts around influencer relations, content marketing, and native advertising. We’ll be...

Street Style

Socialyte Media Kit, Nov

8 Fashion Blogger Authors Worth Checking Out

Style Protocol by Reinaldo Irizarry [Rey Fashion] Fuck Yeah Menswear by Kevin Burrows and Laurence Schlossman [Fuck Yeah, Menswear] I Spy DIY by Jenni Radosovich [I Spy DIY] Closer by Scott...

Manrepeller, Glamourai and 26 Bloggers Taking Action for Sandy Relief

A post-Sandy editorial styled by Kelly Framel of The Glamourai Bloggers everywhere are coming together to show their support for New York, New Jersey and the Northeast after the devastating effects...

14 Ways to Celebrate in NYC & Brooklyn and Support Sandy Victims

This bitch of a storm left most of us stranded, cold and fucking flippin out shit. It was a total mindfuck. “Our Katrina”, some might say. Thousands are still suffering and it’s our jobs as people...

7 Tips for Word of Mouth Marketing Campaigns through Black Friday & Cyber Monday

The highest grossing in-store and online shopping days of the year are coming and with it millions of consumers looking to discover great deals on gifts and personal purchases. Activate bloggers...

How to Launch Successful Word of Mouth Marketing Campaigns

As one of the largest blogger and social influencer agency, representing creatives in the fashion, beauty, home, and lifestyle fields, the Socialyte Collective has grown by mixing technology into...

the Socialyte Status Report

When you fill out a request for a blogger or social media influencer on Socialyte, you receive their bio, social stats, blog traffic numbers and information about notable press and brand...

Introducing SOCIALYTE CONNECT, A Private Club for the Social Elite

We’re really excited to announce the official launch of Socialyte Connect. It’s a community of elite fashion, beauty and lifestyle tastemakers that we’ve handpicked based on social influence and...

7 Ways to Engage Fashion & Beauty Bloggers through the Holiday Season

Each year, brand marketers look for ways to make their products stand out amongst the hundreds of thousands of items which hit retail stores and online shops during the holiday season. This year,...

How Superbloggers Make $10k For a Single Appearance Outside of NYFW

The New York Times article which has sparked a heated debate on the state of street style and the payments bloggers and influencers receive for being walking “billboards for brands” outside of...