Top 5 From #SXSW

South by SouthWest (SXSW), the burgeoning interactive festival which takes place each year in Austin, Texas, comes to an end tomorrow. This is the creative technology festival which gave birth to...

Welcome Back Old Jug Ears

Can we all just share a massive lol at Gary ‘Jug Ears’ Lineker. The latest celebrity to have ‘withdrawn’ themself from Twitter only to ’reinstate’ themself within days – with no other explanation...

How Brands Can Respond To Social Situations

Big brands – normally long-tail thinkers? Lots of strategy, no tactic? So lost in red tape that they have forgotten to innovate? Charges all levelled at the world’s conglomerates. Interesting,...

Video – A New Type of News?

Interesting research to come from The Pew Research Centre. The organisation undertook a survey of 15 months worth of Youtube’s ‘most viewed’ videos to discover what patterns lay in the sharing of...

London 2012: The First ‘Social’ Olympics

The 2012 Olympics in London are being touted by some as the world’s “first social Games.” While some question just how social they’ll actually be, there’s no doubt that networks such as Facebook,...

An Infographic of Worth: How to Respond To Criticism

Love this brand response to an abrasive tweet. From Smartcar USA. Here is the Tweet: “Saw a bird had crapped on a Smart Car. Totaled it.” -from a particularly harsh media critic in the US. And here...

Cannes Lions: Arianna Huffington’s Trojan Horse

Cannes, International Festival of Creativity, 2012. An important year for the newly renamed and repositioned festival – one in which a new mobile category has been added to acknowledge the huge...

Ambush Marketing – Route 101

As we near the sudden death stages of Euro 2012, this week saw the first ‘knock-out’ behaviour from a brand attempting to capitalise on the global media attention that surrounds the football...

Why Uncertainty is Fertile Ground for Generation Flux

Contagious, the communications group that is fast becoming the soothsayer of the advertising world, held its second Now/Next/Why session earlier this week – a conference which serves as a...

5 Reasons Why Nicki Minaj Leaving Twitter is Probably a PR stunt

Earlier this week Nicki Minaj, the Trinidad-born R&B star, deleted her Twitter account after becoming angry at her music being leaked online. Following a post by fan site ‘Nicki Daily’, which...

Transparency and Newsjacking

As we approach 100 Days to Go until the London 2012 Olympic Games, the big swingers are arriving in town. Earlier thias week Gideon Spanier, media/business correspondent at London’s seminal...

adidas does it again

You have it hand it to those sporty, creative types at adidas. They have put out another stonking good advert, whiched premiered tonight on ITV during Britain’s Got Talent. The advert, entitled...

The Subversive Job Interview

This is a very clever guerilla attempt at a job application. Arresting tactics, sound (if slightly unnerving) strategy and faultless execution via digital media. In a tough job market, shows that...

Speed Up – Genius at Play

Now that all the beardy types have paused for breath after another SXSW and Austin’s homeless people have gone back to just being homeless again, it is worth highlighting another recent initiative...

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And This Little Piggie Went To Propaganda

Bracing and topical stuff from the Guardian’s new ad campaign, Three Little Pigs, which can be viewed here. Created by BBH ad agency, it is, at its very fundamental proposition, a very good piece...

How to Spot a Tumblr User

Infographics have been around for a while but it looks like they just got funny. I loved this infographic which claims to ‘Track Tumblr’. Despite its West Coast US skew (aparently LA is the most...

Herd Mentality

Love what this says abouut herd mentality. If you are brave enough, and you believe enough in your idea – others will too. Happy raving.

Traditional Vs Social Media

Dan Sabbagh, the Guardian’s omnipotent media editor, said in his leader column earlier this week that Twitter is just the place to break news that won’t hold for long, making the point that it...

Eyewitness: Paul Dacre at the Leveson Enquiry

The man, who most would describe as the singular most powerful editor in charge of a UK newspaper today, certainly cut a figure of authority as he strode into Courtroom 73, the Royal Courts of...