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Building a rock-solid and profitable foundation for your business in the social market requires three things. The basics. Great products or services. The experience. Wrapping your products and...
I only work with clients who want to grow. This is for two reasons: Real growth, relative to the market and the economy is the only way to ensure a positive exit from a business. If your business...
“Your brand is what people say about you when you are not in the room” Jeff Bezos, founder of Amazon.com Getting a handle on branding and your brand is becoming more important every day. While...
In all the mechanics and software and theory, too often the social in social media is forgotten. At its heart business has always been a social activity. The new economy is simply bringing that...
A guest post by Mike Summers There are a lot of hurdles in trying to start a small business. But one that is particularly common in today’s digitally driven world is a need for more stable...
A guest post by Jane Huges Are you trying to launch a startup company? It can be one of your life’s most rewarding decisions, but it also comes with high levels of risk. Here are five tips to...
To be successful any business must establish a competitive advantage. Your competitive advantage arises from the two sides of your business: On the marketing side, differentiation – your promise On...
If I start walking from anywhere in North America and keep walking in a straight line until I hit an ocean, is there a possibility I will encounter the Grand Canyon without intending to? There is....
Guest post by: Patricia Moody Many factors need to be considered when considering promoting internally or hiring externally. For each position, you will want to understand the impact of these...
Listening to Steve Reich’s composition Music for 18 Musicians the other day, I was struck by its power to consistently evoke a certain mood for me and how I sometimes seek those moods out. Most of...
Get over it: it’s not going to get better. When I interview a potential client (I call it “seeing if we can stand to be in the same room together”) one of the things I listen for is conditionals....
A trader named Bob Stovall correctly predicted turns in the stock market for 18 out of 19 calendar years. Was he an investment genius? You have a group of employees who are mastering their fields...
Part of the “Improv in Heels/Improv in a Suit” series… Begin: A group of participants sit in a circle. The facilitator starts the circle by saying a word (‘blue’). Without pausing the person on the...
This is the edited transcript of an interview I gave to Christine Till of The Marketing Mentress on Practical Podcasting. The interview is about what defines real productivity in a business: the...
A guest post by Nadine Hernandez How do customers find your business? How do they discover you and how do they actually navigate to you? Increasingly, it seems, the answer is via mobile devices....
Being a great listener is as much about collecting information as being a great communicator is about having a big vocabulary. A great listener not only hears what is being said but treats the act...
Guest post by Kellie Auld, owner and principal consultant of Simply Communicating. It has always amazed me that people so often choose to be ‘reactive’ as opposed to ‘proactive’ in the way they do...
Guest post by Alpana Sharma of the Women’s Enterprise Centre, Victoria BC Separating business, home, and personal identity can be difficult for entrepreneurs. Running a business tends to be...
“Up At Night” is an ongoing series of interviews with small business owners. This is interview #11, with Gifty Serbeh-Dunn of Shea Butter Markets. The goal is to tell a story in which other small...
A guest post by Jennifer Lee NHL’s Nashville Predators CEO Jeff Cogen’s first job was selling $4 whiffle footballs for $10 to surf shops in Virginia Beach, Va., according to Nashville Business...
This is the edited transcript of an interview I gave to Christine Till of The Marketing Mentress on Practical Podcasting. The interview is about my book Great Performances: the Small Business...
Productivity has become an industry. Like beauty. Productivity has become a commodity and I think that is flat out weird. Productivity isn’t tips and tricks or expensive systems. True productivity...
Every month I summarize my favourite posts and articles of the past 30 days Most Popular SMB Fundamentals Post This article from the “Up At Night” series was the most-accessed article on my blog in...
Romeo’s Tribe Romeo Klyne doesn’t advertise. Not for customers. Not for staff. Not for decades. Romeo is the owner of Romeo’s Trucking. He is a second-generation trucker who loves his industry and...
We all procrastinate. But most of us are not procrastinators. When was the last time you put off eating that ice cream because it was too much bother? How about finding all kinds of excuses not to...
I enjoy being a contrarian and a devil’s advocate. Mention phrases like “time management or “work/life balance” to me, and see what happens. I like skewering the thoughtless little phrases that...
Guest post by Marty Wolzen Imagine a customer is trying to buy a new cell phone. There are a lot of data providers out there, but she manages to narrow down her search between Company A and Company...
“Up At Night” is an ongoing series of interviews with small business owners. I am celebrating interview #10 with Tony Joe and Susan Froher of Tony Joe and Associates. The goal is to tell a story in...
Every day we choose to govern our lives with rules or through relationships. I can choose to treat a person well because we have a good relationship, or because social/workplace rules, or even the...
There is a famous moment in Francis Ford Coppola’s The Godfather where Sonny and Tom (James Caan and Robert Duvall) discuss business: Tom: Your father wouldn’t want to hear this, Sonny. This is...
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