Someone recently asked me to guess how many events I had spoken at in the last 3 years. I honestly cant remember ... and Im not saying that to try and impress you. The fact is, in the last three year...
NOTE: This is an excerpt from Chapter 8 of my new book Likeonomics all about Timing, the 2nd principle of Likeonomics. I hope you enjoy it! In 1855, a Scottish clergyman named James Gall had an idea ...
NOTE: This is an excerpt from Chapter 7 of my new book Likeonomics all about Simplicity, the 4th principle of Likeonomics. I hope you enjoy it! Annetta Cheek is a 25-year veteran of the federal gover...
NOTE: This is an excerpt from Chapter 6 of my new book Likeonomics all about Unselfishness, the 3rd principle of Likeonomics. I hope you enjoy it! The biggest clue that Jim Sinegal is not your ordina...
NOTE: This is an excerpt from Chapter 5 of my new book Likeonomics all about Relevance, the 2nd principle of Likeonomics. I hope you enjoy it! Sometimes making a big statement is the only way to brea...
NOTE: This is an excerpt from Chapter 4 of my new book Likeonomics. I hope you enjoy it! The truth is more important than the facts. —Frank Lloyd Wright Always tell the truth. That way, you don’t hav...
NOTE FROM ROHIT: Likeonomics is now AVAILABLE - if you read my previous post and decided to wait to buy it because I asked you to, thank you!! Please purchase your copy of Likeonomics RIGHT NOW! Abou...
The big news all day today is going to be the Facebook IPO - and of course you would expect the media to care. UPDATE: Here is my interview with CBS News about the Facebook IPO ... Lots of "virtu...
I dont actually have a degree in Irish Poetry. I share this because recently at a few events I may have mistakenly mentioned that I did. See, I studied English literature at Emory University in the l...
A few days ago I got the first shipment of my new book Likeonomics to my house. Right now the book is sitting in front of me and I really want to ask each of you to go out and buy it - but I cant. In...
Several weeks ago I was standing on a street corner in New York. (This is not the sentence I thought Id start this post with, but go with me ...) After unsuccessfully trying to hail a cab, I decided ...
The idea that Facebook causes jealousy isnt new. A study back in 2009 essentially demonstrated that romantic relationships were often suffering from jealousy induced by Facebook. The same study is st...
This weekend I found myself glued to a two hour piece of promotional television that I usually avoid desperately. The FOX network was having a special recap of their 25th Anniversary of producing ent...
This is an exclusive presentation I just launched which will take you behind the scenes of my new book, give you a sneak peek at the new website which Ill be launching on Monday, and details on how t...
My life would be a lot easier if I loved case studies. After all, they are all around me. In our agency, we produce case studies for our most successful work. Clients share case studies of previous w...
The "fourth best island in the world" (according to National Geographic) isnt warm and rarely sunny. Yet the Isle of Skye is a celebrated part of Scotland and a popular tourist destination. I...
Earlier this morning the team at SocialMediaExaminer.com released their annual report on the state of Social Media Marketing. Based on the responses of over 3800 surveyed marketers, the report offers...
How much time do you spend trying to be ordinary or obvious? Probably not a lot. In fact, most marketing people actively avoid talking about the ordinary or obvious qualities of their business. Inste...
The last thing I expected to do as I headed down to Austin last week for the SXSW Interactive Festival was to see a film. As a marketer, the fact that SXSW is actually a huge Film and Music festival ...
This might surprise you, but Zappos doesnt offer standard overnight shipping. But for years customers of the site have been getting overnight shipping even though they didnt ask for or even pay extra...
My life would be a lot easier if I could give the same talk to everyone. I would just show up at an event or a client site, or get onto my webcam, and say the exact same thing to everyone. But I know...
Im not really sure when I started getting Readers Digest delivered to my home, or even if I subscribed to it. I am a sucker for magazines and always have been. So chances are I subscribed thanks to s...
Heres a sad fact about SXSW - at any given time there are at least 16 other talks, events or meetups that you could be attending besides the one that you do make it to. Thats assuming you even make ...
This morning I watched an amazing TED video of flying robots that can operate autonomously and collaborate with each other at the same time. It is exciting technology ... just the kind of thing you w...
Jerry Weintraub, the producer of Oceans Eleven, has a dirty little secret. When he talks about getting the first of the Oceans movies made in 1998, he admits it had very little to do with the script ...
Sitting in a hotel room tonight putting the finishing touches on a presentation I am giving today on storytelling, I got an irresistable update to a new blog post over on Tim Ferriss blog featuring a...
I couldnt help but feel sorry this year for anyone who only watches the Super Bowl ads for entertainment. Perhaps the most defining feature of all the ads this year was how uniformly uncreative and d...
Last year on a trip back to the US from South Africa, I picked up a magazine about a topic I knew very little about. It is of the common tricks I use to learn about different industries outside of th...
When it comes to economic theories, there is plenty of fascination in the business world around how to explain what drives business and purchasing activities. Behavioural economics, the field of econ...
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