If a MySpace profile is as tech-savvy as your brand gets, it’s time to take a look at ways to better reach your customers, who are using technology and social sites to research brands and make purcha...
Yelp. Angie’s List. BizSugar. Digg. Amazon. We now live in a world where anyone, regardless of location, education or age can tell others—perfect strangers even—what they think about products, servic...
This is a guest post by Matt Powers of Blue Soda Promo. In the world of search engine optimization there are becoming fewer and fewer ways to truly promote your site in an honest way. One of th...
I know a lot of entrepreneurs who can’t walk away from their companies for a day, let alone a week or two for vacation (my husband being one of them). But let me tell you: sometimes stepping away fro...
If you’re like me, it’s hard for you to shut down shop to go on vacation. You sneak a peek at your email now and then, or work from your hotel room. But not this time. This very moment, I’m exploring...
You may already know that keyword-rich web copy helps search engines (and people) find you easily. But consider this: your web copy also helps tell the story of who your business is. Do you want to c...
This is a guest post from Vidify. With the advent of the Internet, the corporate playing field is becoming more level, as small businesses now have access to advertising methods that were previously ...
If you’re constantly looking for small business experts and advice like I am, you’ll be happy to know that there’s a great new resource that is completely free. As many of you know, I blog for Small ...
This is a guest post by Adam Snape of PR Fire. There are numerous ways in which you can get your business’s brand noticed and boost sales; search engine optimization techniques, viral videos, content...
This is a guest post by Matt Puettmann of Veterans United Home Loans. The women-centered social media phenomenon known as Pinterest is becoming a growing force for marketers, but not every company or...
Over the last year or so, we’ve been deluged by infographics. Not familiar? Infographics are visual interpretations of what might otherwise be boring data. Think: top 10 cities to start a business. H...
I for one am still fascinated at Pinterest’s skyrocket to success. But as a service business, I’m still struggling to find ways to make it a useful marketing tool for my brand. Still, we use it for E...
This is a guest post from Gregory Pleshaw, a writer for hire. Everyone says that websites need blogs, but having fresh content on your blog is about a lot more than just satisfying an SEO algorithm. ...
This is from my post on Lead411. Whether you dive fully into SEO or just dabble a bit, keywords are a must for your website. They’re the key (get it) to people finding your website when they’re searc...
This is a guest post by Nadia Jones, who blogs at OnlineCollege.org. Guest posting makes up a critical part of the blogosphere. It’s web marketing at its best: guest posts connect bloggers with one a...
This is from my post on Small Business Trends. Whether you hire the occasional freelancer or have a full-time staff, your business needs training processes to ensure each employee knows his role. Man...
This is a guest post by Brian Patterson of Exhibit Edge. When it comes to your business, you always evaluate the ROI, the new clientele, the industry influence, and the obvious outward benefits of an...
This post was published on BizLaunch. Google’s newest social media site, Google +, is still growing as more users adopt it. There are approximately 100 million users on the site (compare that with Fa...
Many people glamorize freelancing. But is it all that? This infographic by MastersDegree explores the pros and cons. Created by: MastersDegree.net
I often say I became an accidental entrepreneur, but I haven’t told the actual story to many. I was working as Director of Communications for an investor relations firm. I wasn’t crazy ab...
I just read “4 ways to stop being so busy” by Laura Vanderkam on CBSNews.com. She’s got some great examples of how we all waste time at work, and I wanted to expand upon her four ex...
I’m super excited about the new look, since I love it for my personal page. Check out Egg’s new page here and enjoy the infographic.
This is from my post on BizLaunch. If you’re contemplating starting a retail business, you may be on the fence about whether to make it a virtual store or a brick-and-mortar. Here are the pros and co...
This is from my post on Small Biz Trends. For many social media users, we read articles and blog posts first thing in the morning. Most of those we’d like to share with our networks, but we don’t wan...
Egg has been nominated for Startup Nation’s Leading Moms in Business, and we’d love your vote. You can vote daily until April 16, and it just takes a second to do. If you qualify, you can also nomina...
If you don’t bother with data backup because it seems complicated, or if you’ve experienced a loss of data and are frustrated, please attend the free TwitterChat this week, Demystifying Data Backup. ...
This is from my post on Small Business Trends. It’s hard enough to compete with big-box retailers without paying big-box prices for the things that make your brick-and-mortar run smoothly. But 14the ...
Egg has been nominated in Startup Nation’s Leading Moms in Business contest. We’d love your vote! The contest will honor the top 200 moms who run their own businesses. Nominations will be accepted un...
When I watch shows like Shark Tank and see people who are struggling to run manufacturing companies that will provide Americans jobs, it’s hard for me to relate. At least, it was until recently. Whil...
In honor of Valentine’s Day, I wanted to express how I love my clients! At Egg, we’re lucky enough to work with some amazing clients. Each of them presents us with unique marketing challenges that we...
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