John Booth

Parallel Profits Review Does It's Really Work?

Anyone with an online store wants to maximize sales. The question is, how can you do it?

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While you can make drastic changes in your marketing strategy or your online store, sometimes all it takes is to change and test a few small items on your website.

This process is called optimal conversion. Is the goal of optimal conversion to increase the percentage of site visitors that become their customers. For new businesses on the Internet, conversion is crucially crucial, as will help you maximize each visit to your website. The more of those visits you can convert to leads or customers, the better your cash flow.

Are you ready to increase your online sales with simple improvements? (Source drawing)

This guide will teach you how to increase your online sales with some basic website changes you can quickly apply when doing the optimal conversion. All these tips are based on statistics or case studies that showed an increase in sales. For complete Information & Bonus, please visit:

Basic statistics to increase your online sales

Before you go through this guide, it is best to review the different types of metrics that you will use to measure success. Of course, you will need to have web analytics software such as Google Analytics (with ecommerce tracking setup) where you'll need to know your current metrics and how your changes will be measured. before all else i highly recommended you to watch this special video:

Here are the basic metrics that you need to be familiar with:


Predictors are simply those who have shown an active interest in your products or services. Unlike your typical site visitors, give them their name or contact information, as well as permission to send additional information. They are the first major step in your online sales repression, which you can learn more about in this tutorial:

Here are some ways that you can use to calculate your number of leads:

Email subscribers. If you collect e-mail addresses for a mailing list or newsletter, your subscribers count is the list of leads.

Registered users. You can invite users to register to your online store or website, even before you are ready to buy. For example, if you create an account on one of the online retail stores like Amazon or Etsy Wal-Mart without ever buying anything, you are already one of those threads.

Contact the form data. If your web site contact form users tend to fill out to ask you more questions about your business or initiating purchases, consider these, leads.

Bid requests. Bid requests usually apply to services. If you provide maintenance development or park location, potential prospects may contact you in an attempt to get an estimate of what the cost of their project is. These potential customers are expected customers.

A combination of the above. You can use all of the above methods to gather leads. Just make sure that you have each channel you use, a way to easily track the number of leads you have each channel.

If your new online shopping, it will be easy to count and manually track these prospective customers. But as your customer base grows, you will need to find specific tools to measure your prospects depending on how you can collect them. This can be by email marketing software or program analyzes your website.

Conversion rate

Your conversion rate is based on what users want to do on a given page. Is the number of visitors who do the action you want to divide the number of visitors who do not.

Let's say you're looking for better conversions on a specific product page. To calculate your conversion rate for this month, consider the number of visitors by clicking the "Buy Now" button on this page throughout the month. Then divided it by the total number of visitors on that page for the same month. If your product page receives 200 unique visitors, but only 10 clicks the "Buy Now" button, then your conversion rate is 5%.

It can also increase the number of leads, you can get your goal. If you measure email subscribers for your newsletters, you can create a squeeze page to capture email addresses. Get your total conversion rate by comparing the number of subscribers you get from that page with the total number of visitors to that page.

Since your goal for each page on your website will be different, you have many options to measure your conversion rates.

Rate bounce and exit

Bounce rates and your exit rates will give you an idea of ​​how many people leave your website or a specific page. It is important to know the difference between the two where you can find out which you should use for each situation.

Bounce rate

The rate of your site is the percentage of visitors who view only one page on your site, then leave. For example, a compression page with high bounce rate and high conversion rate is a good thing. This means that just a land user on the page, mostly doing the action you want to do, whether it is doing a purchase or subscribing to your mailing list. But if your goal is to get visitors to browse through the product catalog, a high bounce rate indicates that most visitors probably did not dig deeper into your parallel profits products.

Exit rate

The page exit rate, however, is the percentage of users who leave your website from this page, regardless of how many other pages they've previously visited. You can make sense of your exit rate by looking at the behavior of users throughout your website and seeing how they navigate through it. If you use Google Analytics, you can find this under your "Flow Users" report.

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