Link building was being declared dead for years. But Google has declared link building as the number one ranking factor and also the Google Core Algorithm is entirely based on links. It has been the same since the inception of Google.
A great way to boost your SEO is to drop interesting customer testimonials on a company’s website. Infographics have recently become very popular in link-building. An infographic requires an embed code that you need to generate which will then be added to your site. To know more about these tactics, read the following article.