Megha Verma

Which is a better approach – Custom Web Development or Plugins?

Is your website on a revamp? And are you considered using plugins or building it through scratch?

Developing your website has its own ups and downs. But considering your options can ease worries when it’s time to revamp or develop your website. Both custom web development solutions and plugins have some kind of benefits and drawbacks. While you might be having full control over custom design, plugins can tremendously reduce the amount of time you spend on the building.

Whichever you choose, consider your organization’s needs first like time, costs, employee skill levels, and overall brand strategy and then pick a method.

- Custom Web Development Services, India

Building a design from scratch gives you the opportunity and freedom to build a web design that fits your needs. No one will have your layout, contrary to plugins. You can easily build a design that matches your brand. Every aspect can be personalized from colors, images, layouts, and navigations. With the help of personalized design, you can be an innovator in your industry.

You have the freedom to design however your business has to be portrayed. There will be no limitations to what you want to design. The creative set is all yours. Bottom-line, you own all the work that you have spent time in the past few months. It can take a great deal of time building a site from the blank page. It takes longer than having plugins already made for you. Additionally, you have the option to backup your website by having multiple versions without losing any of your work. Your hard work won’t be lost.

Hosting companies and content management system offer backups of your website, but this might not be as reliable as a custom built website is.

Benefits –

Unique Design

Freedom of Design work

You own all the design layout


Takes a long time to be built from scratch

Is Expensive

Needs an advanced level of skill set

Custom development requires time in meetings, expensive costs, approvals. And choosing a web designer or a custom web development company also gets tedious. The right department also requires approval in the development process including – marking, sales, customer service, legal, and other departments as well.

Additionally, you will also have to figure out who will have full control over the update. If you decide to revamp in the future, will the designer or the company provide service or will you have someone in-house updating?

- Plugins

Premium Plugins are great if you are short of time, or do not have the funds to hire a web designer or an organization. A Content Management System, such as WordPress gives you the flexibility to develop to cut development time and costs. Also, tutorials are also available to help you create like a web designer. Third party plugins are very useful; they give you the opportunity to customize your website even if you have an online store.

These plugins give you the flexibility with a template design. Some of them are already ahead of their time or are expert technology, so incorporating them is a great way to enhance your website. If you already have an in-house web designer, they can maintain the website without spending much of the time and costs. Along with this, you won’t need a professional designer, but also require someone with minimal to intermediate coding skills as plugins do not require advance knowledge of HTML.

Templates are built by designers who know new technology and modern trends. Designs are modern and features are up to date. There are no worries that your website will get outdated.

Being mobile responsive is one of the best thing templates have over custom web design and development. With media query, already built in, there is no need that you have to go through all the time to build your website across all devices. This can consume a lot of time when it comes to building mobile responsive websites.

Benefits of Plugins

Cuts development time in half

Modern Layouts

Already Mobile Responsive


Other companies could have the same template

You don’t own the design

Limited customization

Templates are very limited in availability, so you have very few designs to opt from. If you do not pay for the premium plugins, you are going to risk the originality of your brand. Additionally, using plugins do not give you the full creative control as custom design.

If you are not willing to give up the full control to your design then plugins might not be your thing. Also in some of the cases, you will have to give the credit to the designer or company, who developed it.


Choosing which way is better all depends on how you are willing to work. In both, some amount of HTML coding is required. Figure out the capital and the time you want to spend and then go for the process.

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