SugarCRM software is known as a tool for companies that want to improve their customer relationship management. Software like this allows you to optimize your customer-related processes. It helps users to strengthen their brand identity while streamlining customer service and support. Many companies face the dilemma of managing their customer base, their needs, and their queries. As their business grows, the burden of handling every customer’s unique requirements grows. For this purpose, customer relationship management software like SugarCRM is aimed to address the issues many companies face with customer service and relationship management.
When it comes to managing customer contact and their experiences, the software understands the struggles of customer-facing teams. Your sales, marketing, business development, and customer support teams are always in need of sharing data and insight to optimize service and strategies that go into improving brand performance. SugarCRM offers that flexibility and it is truly a comprehensive software for you to integrate other software.
Why Sugarcrm Gmail integration is important?
Integration is an important feature of SugarCRM which has caught the attention of many business leaders. The ease of software integration from SugarCRM has made data sharing and collaboration easier. The distinct feature and promise of streamlined processes are visible through software integration to SugarCRM. When it comes to SugarCRM Gmail Integration, it allows you to archive your customer contacts, leads and all emails received to the company’s Gmail account. You do not have to worry about using an external mail server when you have an integrated and synchronized SugarCRM Gmail Integration. By saving all of the client’s information, prospective leads, events, project updates, and incoming emails from customers in one place will take away the need for going back and forth for any information your management might need.
Manage Leads and Clients Efficiently
The SugarCRM Gmail Integration offers bi-directional sync with updated information being transferred from your email contact’s list to the company’s address book. This way contact information about leads, contact notes, and other descriptions is not missed. Moreover, receiving emails regarding scheduled meetings and appointments can also be shared with other teams and used to update the calendars. The email functions of Gmail and its integration with SugarCRM will allow you to track, set reminders and create specific templates for your contacts and leads. This will increase the chance of a successful conversion. Speaking of email tracking, it can be synchronized to CRM which will allow you to contact leads at the most appropriate time and also keep track of your exchange with them i.e. lead cases, quotes, and opportunities. You can even set reminders so you do not miss any communication and also utilize templates to save time and extra effort.
Utilize a Strong Sales Pipeline
From this discussion, we can gather that SugarCRM Gmail Integration has a positive impact on the sales pipeline. The productivity of your sales team is important for your company as it is the bridge between your leads/clients and your company. Managing client contacts and email communication will monumentally improve your company’s reputation. Automating workflow is made possible with streamlining contacts list, emails, appointment schedules, lead information, ongoing projects, and lead creation. Accessibility from everywhere and access to Google Drive is another valuable feature of this integration. You no longer have to worry about saving bulk emails or files elsewhere. Your sales team and you will benefit from auditable data which represents success and failures of lead conversions.
The two-way automated synchronization will allow you to set the frequency of the transfer so it is set during the non-peak hours. The data transfer and synchronization might sound intricate and complicated with SugarCRM Gmail Integration it is one click away. It is secure as well through Google API and Secret key. Most of all, this software is easy to use and a leader in effective management solutions. To make your sales process more efficient and effective, SugarCRM Gmail Integration allows you to automate your communications with leads with your CRM system. This creates a much alignment between your sales and marketing teams. If you are a company looking to transform and tailor your function to suit your team then Techloyce is the right consultant to collaborate with.