Know How To ‘Own It’

Cristina was recently invited to be a guest speaker at the launch of Sharon Givoni’s new book, Owning It. Sharon is a renowned Melbourne intellectual property lawyer who in her new book, aims to demystify copyright, contracts and intellectual property law for Australians working in creative industries and running their own businesses.

Cristina’s work has been featured which speaks to Australian artists and designers in the creative sector. Owning It aims to point them in the right direction regarding: the protection of their designs, trade marks, copyright, reputation, confidential information and other intellectual property (IP); how to reduce the risk of inadvertently infringing someone else’s rights; contract basics; licensing; how the law applies online and to certain aspects of social media; how to better achieve positive legal outcomes and much more.

After almost two years of consultation with the creative community, writing, editing and sourcing over 140 original works from practising creatives to feature amongst its pages. The book appeals to not only artists, but designers, photographers, bloggers, illustrators, architects, film makers, writers and more. It encompasses valuable knowledge for all types of creatives and business professionals around Australia.

“For many designers, copying is part of everyday life.” writes Cristina, “This book will be an invaluable companion to designers who want to get an overview of where they stand and steps they need to take to protect themselves legally” she adds. Artist, designer and author Beci Orpin agrees, concluding her foreword to the book with a lighthearted musing: “I just have one complaint about this book—why was it not released sixteen years ago, at the start of my career? It could have saved me endless worry and wondering.”

Owning It truly is a valuable book for business-savvy creatives who want information on where they stand legally. It is filled with real-life scenarios, tips and practical guidance to protect creative endeavours.

Owning It: A Creative’s Guide to Copyright, Contracts and the Law is now available for purchase online via www.creativemindshq.com or in selected Australian bookstores and retail outlets.


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