Taking Sosh for a Spin

If you’re anything like me, you spent a majority of your winter in hibernation. Friday nights out became Friday nights in (wearing pajamas by 7PM, thankyouverymuch), and you became overly familiar with the daily programming lineup on Bravo.

But that time is over. The Polar Vortex is turning into a Solar Vortex (see what I did there?), and it’s time to get out there again. But what do you do? Where do you go?

Luckily, there’s an iPhone app for that. Really.

It’s called Sosh, and it recently launched here in Chicago. (It’s also currently available in SF, NYC, DC and Seattle; Boston and LA coming soon.) Sosh is a great tool for finding out where to go and what to do in our fair city. Let me tell you about it.

Sosh tracks trends, activities and events happening all over the city, and uses the criteria you select (favorite neighborhoods/activities, etc.) as well as ones you don’t (habits, time of day, current location, etc.) to serve up your perfect afternoon or night out. Better yet, everything is vetted through real city experts, from their in-house team of curators to in-the-know Tastemakers — ahem, like Stephanie Izard, ahem — who are on the pulse of the local scene), so you know it’s gonna be good. This isn’t another “deal of the day” Groupon-esque copycat, either — it’s about actual experiences that are popular now. For example, my first go-around with Sosh served up this recommendation:

NAILED IT.

I continued to dig in and bookmark even more things. It’s easy to browse and browse as Sosh‘s design, photography and functionality are beautifully simplistic, plus the activities it serves up are actually interesting and relevant to me. Imagine that.

It’s magic.

When you see something you like, you can bookmark it for later, or even buy tickets/make a reservation/etc. right there within the app. Once you’ve tried one of Sosh‘s recommendations, you can indicate it as “done,” or even mark it with a heart if it’s something you really enjoyed. And like other social media platforms, you can follow friends and others Sosh users who have similar tastes to yours.

And yes, drumroll please — it’s free. You should probably just download it.

*This was a paid post sponsored by Sosh. However, opinions are my own.