Damsel White Label Creates Buzz for Alternative Brides

The cold weather didn’t stop perspective brides-to-be and their friends from going out to Silver Street Studios Events open house this past week. The inaugural event, organized by Piper & Muse, was titled “The Creative Heart of Houston” and showcased several creative wedding professionals; including Cafe Natalie, Swift Company and Flora Eventi. The event seemed to be quite interactive, ranging from mingling with industry experts, tasty food and cake sampling, a fun photo booth and a DIY station provided by Pop Shop.

The main reason I was there was to support friend and local bridal designer- Natalie Harris of the Damsel White Label, who hosted a runway show showcasing her latest creations. I would describe Damsel White Label, which launched in 2013, as ‘couture for the alternative bride,’ as her designs aren’t for the typical cookie-cutter bride. The rebellious yet sophisticated gowns feature unexpected details; such as killer stripes, edgy silhouettes, laces and bursts of color. The looks that evening also boasted bouquets constructed out of brooches and bits of fabric. Harris states that she designs for the Montrose/Heights/Austin-type gal in mind and creates styles that stay true to the wearer’s personality. She offers her client “Haute Custom Service,” where she takes her passion for design to the next level. She works one-on-one with the client, starting from the initial consultation and works with the bride to customize and make sure the dress is PERFECT for the big day. The entire collection that was showcased is customizable, from the hem length, a sleeve addition and even down to the fabric substitution. Harris showcased a floral print gown, where the print was actually designed by Harris herself, which that too, is also customizable. Harris goes on to explain, “Brides may order a custom print as a sentimental touch used as a print lining. Past clients have chosen everything from punk rock concert posters to a memoriam with a father’s army stripes or grandmother’s favorite flower. From the inside out, Damsel White Label strives to make gowns that make everyone say, “Oh, that’s so (insert amazing client’s name here)!”

If you are currently on the hunt for a fun yet edgy gown for your big day and want to break away from the tradition- definitely check out Damsel White Label.