Emma Kaufmann

Forcing the Dead to Eat Chocolate


You've got to feel sorry for dead celebs these days, because their image can be manipulated to sell seven shades of consumer pap.

For example would John Lennon really have sold out to this degree while alive to sell a Citroen while a) bemoaning the nostalgia for the 60s and 70s (in a clip from 1968, not to mention the fact he was dead by 1980) while letting (b) his voice be done by an impressionist who has obviously never heard John Lennon speak.

I blame Yoko for this faux pas.

And what possessed Charlize Theron to appear in an ad for Dior perfume where Grace Kelly, Marilyn Monroe and Marlene Dietrich pop up from the dead in full face makeup? Creepy, gruesome and just, well, in such bad taste. I mean don't these divas smell a bit rank after having been dug out of the ground years after their demise?

Poor old Audrey Hepburn is the latest product of post-death digital manipulation. It's hardly believable that chocolate ever passed the sacred portal of Hepburn's lips, since Audrey was as skinny as a matchstick. And if it had would it really have been a Galaxy bar? Ooh this is bad...evidently Hepburn was brought back from the dead, forced to ride a bus and eat Galaxy brand chocolate. I just can't imagine her doing this tacky commercial in real life so surely this is disrespectful?

Don't the dead have any rights? Or is this the definition of celebrity hell, having your image regurgitated and forced to do tasteless tricks until the end of time?

What's next I wonder? A commercial with Princess Diana advertising Weight Loss Pills or Anna Nicole Smith advertising Spanx? The mind boggles!

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