Prime Beauty Blog

The beauty resource for women 40 & over!

Duri Once Upon a Dream Nail Collection! Pics, swatches and review

Press Sample This Duri Cosmetics whimsical palette of soft nail polish shades brings summer to life with colors that embody clear skies, pink sunsets, carnivals and carousels. Duri Cosmetics...

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Make Up For Ever Summer 2013–Get Splash Happy!

Press Sample Don’t be afraid to make a splash this summer! You can still look your best at the beach or the pool, thanks to Make Up For Ever. The award-winning Aqua range is introducing some new...

1 day Like 1 person likes this

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New! NARS Hearts New York City Limited Edition Gift Set

Purchased by me One thing NARS Cosmetics and I have in common (other than my devotion to the brand) is that we LOVE New York City! I’ve only been there once but I have plans to go back again and...

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Fashion Flash Week of 5/20/13

This week Best of Everything After 50 is hosting this FASHION FLASH, the best of Over 40 beauty, health and lifestyle bloggers. This group of elite bloggers tell you how to everything you get fit,...

3 days Like

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The Lipstick League Week of 5/13/13

We’d also like to take a moment to congratulate our very own Phyrra for five years of beauty blogging! To commemorate the event, she’s hosting a mega-givewaway here that you don’t want to miss....

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CEW 2013 Beauty Award Winners

COSMETIC EXECUTIVE WOMEN ANNOUNCES THE YEAR’S BEST BEAUTY PRODUCTS Industry Leaders Select 2013’s Most Innovative Products at the Insiders’ Choice Awards Cosmetic Executive Women (CEW) celebrated...

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The Beauty Blog Spotlight Desert Island Series with Beauty Info Zone

Beauty Info Zone’s Lisa has way more fun than a blogger should picking her 12 items for a fantasy desert island experience.

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The Spa at SSakwa’q'n Spring and Summer Specials!!

Last month I had the ultimate pleasure of indulging myself and my body at the Spa SSakwa’q'n in the Coeur d’Alene Resort and Casino. I have excellent news for you beauties! The new spring and...

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Frugal Friday with Rimmel London!

Give me inexpensive waterproof eyeliner or give me death! Or at least maim me a bit. Okay, so maybe I am slightly over dramatic, but H E double hockey sticks, I want an eyeliner that can last...

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New! Marvelous Moxie Lipstick, Lipgloss and Liners from bareMinerals!!

bareMinerals is adding 42 new permanent lip shades to their Marvelous Moxie line this month including lipstick, lipgloss and lipliners. Coverage ranges from full to sheer with vibrant to-die-for...

6 days Like 1 person likes this

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Beauty Blog Link Love

This My Funny Valentine post is all about nails, glitter, and cats! Phyrra asks: do you know the Fitzpatrick Scale? Find out why it matters! If you’re looking for the perfect, long-wearing summer...

May 15, 2013 Like

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Mario Badescu Vitamin C Serum, an Essential Weapon in the Anti-Aging Battle!

Vitamin C has proven to be a valuable weapon in the battle of aging. If you’re not using a vitamin C serum in your skincare routine, you may want to think about adding this powerful anti-aging...

May 15, 2013 Like

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Lancome Summer 2013 Color Design Eye Shadow Palette + A Giveaway!

Good news beauties! Macy’s has an exciting gift-with-purchase available exclusively at Macy’s stores nationwide through May 27th, 2013. If you spend a minimum of $35 OR purchase two Lancôme...

May 14, 2013 Like

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Fashion Flash Monday!

This week Deb of No Nonsence Beauty is hosting Fashion Flash! Get ready for summer with these informative posts from our Glam Squad!

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Makeup Wars Waterproof Makeup Featuring Tarte Aqualillies Collection

This week our soldiers are battling it out to find the best waterproof makeup products. I have a fabulous contender in this battle I can’t wait to tell you about. Let’s rumble!!! To see what the...

May 13, 2013 Like

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The Beauty Spotlight Team

Want to jump on the bandwagon but fail at nail art? polish insomniac shows you how easy it is with nail tattoos! If a luxury nude pink lipstick makes your heart skip a beat…then Lola’s Secret...

May 12, 2013 Like

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LUSH The Mermaid Bath Bomb to Help The Sea!

LUSH is passionate about protecting the world’s oceans. On May 13th, they are launching a limited edition bath bomb called The Mermaid, with all sales being donated to Sea Shepherd Conservation...

May 12, 2013 Like

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The Lipstick League Week of 5/6/13

Question of the Week – When it comes to grooming the brows, what’s your preference? Wax, tweeze or thread? I love having my brows threaded, but unfortunately there is no one in my town that does...

May 11, 2013 Like

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New Launches From Inglot!

INGLOT, the brand that brings you brilliant and affordable cosmetics has two new products launching this month. INGLOT ‘s new Colour Play Eyeliner ($12) are available in 6 vibrant shades:...

May 10, 2013 Like 1 person likes this

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Frugal Friday – Revlon Lash Potion Volume + Length Mascara by Grow Luscious

Press Sample The original Grow Luscious mascara by Revlon was one of my favorites so when Revlon Lash Potion launched I was really excited to try it. Mascaras always excite me–I dream of big, bold,...

May 10, 2013 Like

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NARS Pierre Hardy Collection

I really think I need those shoes in my life. Don’t you agree? In a bold new collection for NARS, designer Pierre Hardy brings his fresh color palette to the iconic beauty brand. Inspired by his...

May 9, 2013 Like

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New Launches from Eyeko That Will Make Your Eyes Stand Out!

Press Sample How utterly adorable and practical is this? A mascara “wardrobe” is just what every girl needs! The kit comes with three different brushes for three different lash looks–genius! Create...

May 9, 2013 Like

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Nexxus Youth Renewal Hair Care Collection – Pump Up The Volume!

As an over 40 beauty blogger I talk a lot about aging and ways to help prevent and/or lessen the affect. Have you noticed there are precious few anti-aging products for hair? I sure have and you...

May 8, 2013 Like

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New! Buxom Hot Escapes Bronzer

Watch the shelves of your local Sephora beauties because Buxom has two new bronzers you will definitely want to check out. Buxom Hot Escapes Bronzer ($28) are available in two gorgeous shades:...

May 7, 2013 Like 1 person likes this

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Fashion Flash Week of 5/6/13

It’s Fabulous After 40′s turn to host Fashion Flash, a weekly roundup of the best beauty and fashion tips for women over 40 from ten of the best fashion and beauty bloggers on the web. Make sure to...

May 6, 2013 Like

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Beauty Blog Coalition Spring Sweepstakes!

The Beauty Blog Coalition is back with another fantastic giveaway! Once again your favorite beauty bloggers have combined forces and are offering all of our readers a chance to score a $500 VISA...

May 6, 2013 Like

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Le Metier de Beaute Lids for Lou Gehrig’s

Penelope is one of the most beautiful kaleidoscope’s Le Métier de Beauté has ever produced in my opinion and if this is the last one, you NEED to get in on this. You can even feel good about it...

May 6, 2013 Like

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The Lipstick League Week of 4/27/13

Question of the Week – When it comes to lipstick, what’s your go-to finish (shimmer, creme, satin, matte, etc.) and why are you drawn to that particular finish? This is a hard one, because I like...

May 5, 2013 Like

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The Beauty Spotlight Desert Island Series with Polish Insomniac!

This week is it polish insomniac’s turn to be stranded on a desert island. Will this lacquer obsessed lady have the common sense to leave the polish at home? Let’s find out!

May 4, 2013 Like

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Prime Beauty Blog

Duri Once Upon a Dream Nail Collection! Pics, swatches and review

Make Up For Ever Summer 2013–Get Splash Happy!

New! NARS Hearts New York City Limited Edition Gift Set

Fashion Flash Week of 5/20/13

The Lipstick League Week of 5/13/13

CEW 2013 Beauty Award Winners

The Beauty Blog Spotlight Desert Island Series with Beauty Info Zone

The Spa at SSakwa’q'n Spring and Summer Specials!!

Frugal Friday with Rimmel London!

New! Marvelous Moxie Lipstick, Lipgloss and Liners from bareMinerals!!

Beauty Blog Link Love

Mario Badescu Vitamin C Serum, an Essential Weapon in the Anti-Aging Battle!

Lancome Summer 2013 Color Design Eye Shadow Palette + A Giveaway!

Fashion Flash Monday!

Makeup Wars Waterproof Makeup Featuring Tarte Aqualillies Collection

The Beauty Spotlight Team

LUSH The Mermaid Bath Bomb to Help The Sea!

The Lipstick League Week of 5/6/13

New Launches From Inglot!

Frugal Friday – Revlon Lash Potion Volume + Length Mascara by Grow Luscious

NARS Pierre Hardy Collection

New Launches from Eyeko That Will Make Your Eyes Stand Out!

Nexxus Youth Renewal Hair Care Collection – Pump Up The Volume!

New! Buxom Hot Escapes Bronzer

Fashion Flash Week of 5/6/13

Beauty Blog Coalition Spring Sweepstakes!

Le Metier de Beaute Lids for Lou Gehrig’s

The Lipstick League Week of 4/27/13

The Beauty Spotlight Desert Island Series with Polish Insomniac!

How To Create Great Gatsby Inspired Beauty!

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