W3LL PEOPLE featured in W Magazine

This month W magazine asks W3LL PEOPLE? to help bridge the gap between beauty and brains. In the article ‘Easy Being Green’ our own Shirley Pinkson shares her beauty inspiring insights. Learn more:...

R3BOOT: W3LL PEOPLE TURNS 2013 UP AND ON

W3LL PEOPLE is on fire. The masterminds behind the supernatural brand have been engaged in a fit of design inspiration. In just four short years, our chemical-free, high performance makeup has won...

W3LL PEOPLE has expanded into Europe and recently had the opportunity to meet with one of London’s most respected makeup artists who focuses on natural and organic makeup, Louise Dartford. Below is...

London Lovelies Glowing With W3LL PEOPLE

W3LL PEOPLE has expanded into Europe and recently had the opportunity to meet with one of London’s most respected makeup artists who focuses on natural and organic makeup, Louise Dartford. Below is...

Makeover with Katey Denno and Shiva Rose

See how Katey Denno uses some of her top beauty pics, including W3LL PEOPLE’s all natural and organic Universalist ColorStick, in this lovely makeover over with celebrity Shiva Rose. Read the full...

A New Chapter Begins

W3LL PEOPLE proudly announces a partnership with H&M and their innovative new retail concept: & Other Stories. The stores are located in the most prestigious neighborhoods of Paris, Barcelona,...

Winning Never Looked So Good

If this was the Oscars, then W3LL PEOPLE’s best selling Narcissist Foundation and Paganist Lipgloss would be the new it girls– nabbing two “BEST” titles in the Gorgeously Green 2012 Beauty Awards....

Resolve to Be W3LL

We all know the routine. New Years resolutions for better health, made from the best of intent, abandoned by the time February rolls around. Well, here’s a commitment that doesn’t technically...

The Self-Esteem/Beauty/Health Connection: Make it Happen for You

Don’t you just love a natural, radiant glow, that feeling of vibrant good health, that incredible sense of confidence that comes from feeling totally at home in your own skin and reminds you that...

Makeup Tips for Aging W3LL

Aging is a natural and inevitable process. Fortunately, aging doesn’t have to be beauty’s antagonist. By properly caring for your skin, you can age gracefully and age well. The best makeup tip...

Bring on the Holiday Glow!

W3LL PEOPLE co-founder and celebrity make-up artist Shirley Pinkson shares her top 5 make-up tips for the holiday season with eco-gal pal Sophie Uliano from Gorgeously Green. Read the full artcile...

The Silica Confusion

There’s been a lot of controversy running around over the web recently regarding the safety of using Silica in our cosmetics. The vast differences in the information out there can be confusing and...

The Trouble with Parabens

Alright, W3LL Divas. It’s time to focus on the big daddy of chemical preservatives: parabens. While developed with the best of intentions, to give our beauty products a longer shelf life in the...

W3LL Kiss and Tell: Five Surprising Ingredients Found Hiding in Lipstick

Fashion mavens around the world have long relied on lipstick to add that special burst of color to their overall makeup look. What you may not know is that the lipsticks you use every day are often...

W3LL PEOPLE Beauties: Before and After

Krista: Altruist 13 with Narcissist 2 for complexion, Hedonist 52 for bronzing, Elitist 86 and Capitalist 912 on eyes with the Hypnotist eye pencil, Paganist Gold Twinkle on lips. Leah: Altruist 11...

Loving every minute of it!

I’m sure many of us ladies, even us eco-istas, spend too much time primping for the perfect look. We say it’s time to stop this madness and get out there and do what we do best… make the world a...

Drama-rama

Sometimes, it’s fun to be dramatic. Don’t get us wrong, nobody likes the kind of drama the office gossip stirs up. But a little sass doesn’t have to be a bad thing, particularly when you’re in the...

We Always Knew You Were a Natural Hypnotist.

Lets face it, when it comes to using eyeliner for a bold and dramatic look, nobody did it better than Ancient Egypt. Ancient Egyptians were so enamored with the idea of eye-enhancing makeup that it...

Public Enemy #1

Petrochemicals. They’re everywhere. Hard to avoid, especially when it comes to cosmetics. Long passed are the days when our mothers called slathering petroleum jelly all over their bodies a beauty...

Refinery29’s Feature Interview with Our Very Own, Shirley Pinkson

Rumor Has It: We Break Down The Reality (& Dangers) Of Mineral Makeup By Megan McIntyre There’s been a lot of chatter lately about mineral makeup and its possible dangers. Long thought of to be a...

W3LL PEOPLE find the perfect home in New York City at Henri Bendel on 5th Ave.

New York Fashionistas can now enjoy advanced performance, chemical free makeup by the pure beauty experts: W3LL PEOPLE. Get ready Manhattan ladies here come W3LL PEOPLE, the new cult makeup brand...

Be Bold. Be Adventurous. Be Protected.

Feel free to enjoy the great outdoors knowing your protected from the summer sun and damaging UV rays. With nourishing organic aloe and all-natural ingredients, W3LL PEOPLE Altruist Mineral...

Introducing The Nudist + Deluxe Lip Brush Set

The Nudist is back on QVC and this time it’s bringing an accomplice! TUNE IN LIVE! Beauty IQ Tuesday February 28th 12:00am EST 3:00am EST Featuring the Nudist + Deluxe Lip Brush Set Exclusive QVC...

Sneak Peak: W3LL PEOPLE on Location

This past Monday we were on location at Cochiti Pueblo, NM shooting for the new W3LL PEOPLE eco-tastic beauty campaign! We had a great day with Photographer Julien McRoberts and our gorgeous, fresh...

…and the average woman consumes 5lbs. of lipstick in her lifetime.

HUNDREDS OF LIPSTICKS CONTAMINATED WITH LEAD, reports new FDA study Levels up to twice as high as previously reported; L’Oreal worst offender (Washington, DC) — A new analysis of lead in lipstick...

Will You Be Our Valentine!

Valentine’s Day is sure to be muy caliente with this spicy gift just for you! Now thru February 15th, every order of $75 or more will receive a delicious box of all-natural, artisanal, Chile cream...

The Universal Universalist…

Yet another way to use your Universalist… Mix with your favorite Elitist and create a cream liner! All you need is you W3LL PEOPLE angled liner brush. Load the tip of the brush with your favorite...

Pucker Up Buttercup!

Introducing The Perfect Pout Duo. Special Offer $34.95 This set includes a dynamic combo of our best-selling Nudist Lipshine, in an irresistible cherry red, and our clear Paganist Supernatural Lip...