Gucci makeup launch in Milan
No style is complete without the makeup and now apart from showing off the Bamboo bag we’ll have to show the nail polish that goes with it. Gucci has launched their makeup line completing the aesthetic vision of Frida Giannini (Gucci’s Creative Director).
Designer makeup collections have become the ultimate fashion accessory, but haven’t just stopped at the branding of it. Look how successful the Armani foundations are, the Dolce & Gabbana lipsticks and the Tom Ford Fragrances. The success is shown not only by the fanfare of fashion victims but mainly by the appreciation among makeup artists and beauty connoisseurs, having these fashion brands competing directly with ‘only makeup’ brands.
Gucci makeup
Coming back to Gucci, this new release didn’t come as a surprise to me. WWD has been spreading rumors since last year and back in May we had the official confirmation with the news that Charlotte Casiraghi was going to be the face of the new Gucci makeup line. Now the collection is here, available to buy in the Gucci boutiques, and we can start browsing and get acquainted with the Gucci palette of colors. The collection is divided in 4 main categories: Gucci Eye, Gucci Face, Gucci Lip, Gucci Nail, but also includes professional makeup brushes and specific products for the preparation of the skin.
Make Up artist Pat McGrath is the person responsible for converting Frida Giannini’s vision of every womenswear collection to the Gucci makeup shades and colors: “The idea of Frida was clear : she wanted for a makeup collection designed to become a must have for any make-up artist, but also a cosmetics line that would be loved by every woman. It took us a long time to achieve the perfect balance between technology and finish, including also distinctive and unique elements of Gucci. ” This pretty much assures us that Gucci Cosmetics isn’t going to be just about the branded bottles, the aim is to steal our hearts with red lipsticks and metallic nailpolishes while satisfying our need for high quality and great performance beauty products.
Gucci Cosmetics Launch Party in Milan
“For me, beauty and fashion are always connected. One doesn’t exist without the other. Make-up is a key element of the Gucci runway show – it helps communicate the essence of the Gucci woman. Eyes, skin, lips – they’re like accessories, all working together to create an unmistakable look,” says Frida Giannini.
Gucci Bamboo Bag
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