SO SAFE SO COMPLEX

SO SAFE SO COMPLEX. Certainly complicate. A powerful leitmotif to apply with confidence just in time for rehab of the most anticipated collection of sportswear ever to arrive to a famous Swedish clothing retail brand, certain questions stat to arise about the direction that fashion is taking, when definitely the boundaries between high-fashion and streetwear seem to be broken.

Fashion has always demanded and exercised a certain inexplicable fascination for me. And is not it follows different contours that make the flame to ignite, or its charm falls from the pedestal. Still, there are some ideas, brands, clothes that leave my mind blowing, amazed to see something so complex and self-assured to know is able to solve and insert this new idea or concept with a wicked tone. Playing with oriental exoticism is one of the defects or foibles that Western culture carries out with some frequency. As the east, were strangely “this displeased contentment” chaos in the West allows only foresee.

So we’re safe at home, in our city, we are struck by how distant rituals that not long ago still not part of our culture broth. The stylish sips and not always fully absorb this flashy mix, but when it does, result in that, beautiful images of these complexes because afield, but well secured because glued to our bodies, our most precious place.

a) Collage – Margot Bowman/ Look- Merve Bayindir
b) Look- EMP (Escola de Moda do Porto) / Flowers- Lillies of the Valley

by JOÃO PINHO

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