Illamasqua: Once
There are two things to be happy about: it’s Friday and Illamasqua’s new collection Once* is out today.
Three new products define Once with a blusher – Naked Rose reissued from the 2012 Naked Strangers collection but there isn’t a lipstick in sight. Instead the main focus is on the eyes (always my favourite part which Illamasqua caters for spectacularly) with a subtle nod at the lips, cheeks and nails.
There are two new shades of their Sheer Lipgloss (£16.50) to coo over – Opulent (rainbow beige) and Exquisite (pink oyster). They shimmer beautifully and smell like candy.
One nail colour also features and it’s a stunning antique teal with very fine old gold glitter called Melange. It’s my second favourite from the collection, pipped to the post by the debut of three Vintage Metallic Eye Shadows (£16.50) in perfect autumnal shades.
Courtier is a dusky rose, Embellish is a rich cocoa and Bibelot is a rustic golden teal. I would best describe the Vintage Metallics as a cross between Illamasqua’s cream pigments and liquid metals as they give a fantastic shimmer yet have a cream-gel texture.
The packaging is identical to the Precision Gel Eye Liner pot, which enhances the look and feel of the product. In fact it looks premium with the rose gold lid, which perhaps is a sign that Illamasqua is moving in that direction.
Evidently these are my pick of the bunch and I have strong hopes this will be the start of a new line for the brand. I can picture a rich jewel colour like a deep purple or garnet – those would have me keeling over.
I won’t dwell too much on the blusher Naked Rose (£21.50) because for a brown girl like me, it’s wasted as it’s far but pale beauties like Do Not Refreeze and Tales of A Pale Face will love it.
Once is a thing of beauty and I believe it will have longterm lovers of the brand flocking towards it. Mind you, it’s not too obscure to frighten newcomers, I’d say it’s a gentle collection to lure you into the world of Illamasqua. And with that thought, I’m going to leave you with these incredible images.
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