Heroine by Tom Wood

Makeup & hair Stellar

I’m extremely proud to present to you my first capsule collection, I’ve designed for Tom Wood, the originally jewlery mega-brand which is now expanding to the clothing industry. My favorite Scandis will make their market debut with two lines: The namesake one, a men and women minimalistic collection and the Heroine by Tom Wood, 10 cleaned lined pieces that were always on the top of my wish list. 10 pieces that could be worn in multiple ways yet all destined to make us all feel comfortably confident.

So how have they all started…Well in May 2012 Mona Jensen, Tom Wood’s owner and creative director contacted me to design a jewelry line for her then soon-to-be launched brand. I felt really honored but not yet ready to design jewelry. However with clothes was another story. It’s something that probably in my genes. From age zero, it felt natural to design outfits. I had even created my own mini-line when I was in high school with a local seamstress. It was good I’m telling you, at least I had totally enjoyed it. So when we hooked up again with TW team during the last NY fashion week, as we were discussing of how much our fashion aesthetics do match up, they popped up the question to me: design my first capsule collection. As far as I remember it didn’t need that much time to decide. I was already a big fan of Tom Wood’s signet lines and the proposal was dreamy. Not to co-design or just put my name on a label. To put my whole soul, the whole me. And I’m really so thankful for that. So thankful that Mona believed in me and trusted that we both, together, we could make a miracle happen. So here it is, the Heroine by Tom Wood, a collection of pieces that ALL have a story behind, stories that I will reveal one by one in the near future.