What I believe in...
When was the last time you sat and wrote about what you believed in? I was asked this exact question this week by a brilliant friend. She said:
"Mel, what does Head Over Heels believe in? You know, what do you love so much it makes you giggle with excitement? What does it really stand for?"
So I sat down to write about all the big, important, beautiful things that I felt were inherently me. The things I wanted my business to stand strong for. I started with the actual name.
The phrase "head over heels" has two different meanings.
a) Hopelessly Smitten
b) Excited, and/or turning cartwheels to demonstrate one's excitement
When I first started my company I wanted you to fall in love with yourself and your style. I wanted you to be so freakin excited about the content you saw on this blog, that it made you wanna do cartwheels. Do cartwheels right into your closet and make some changes.
As I wrote about what I stood for, I could feel the electricity in my finger tips. It came naturally to me because I was speaking my truth. What I loved about what came out of me was that it turned out not to be that serious. This came as a shock since I believe so seriously in helping you. But, loving something that is silly, in the really small moments, is just as important as the big ones. Why not state the importance of a margarita AS WELL as confidence and singing Tay Swift at the top of your lungs?
So here it is. The Head Over Heels With Melanie Manifesto. What I believe in. What makes me me, and what I hope will inspire you to be exactly who you are.
I'd love to hear if this resonates with you! Leave a comment below telling me one thing that you adore that you truly believe makes you happy. It can be as simple as a heart design in your latte. I can't wait to hear.
xoxo,
Melanie
P.S. I'm going to be sharing a few of these statements on Instagram and Facebook! If you agree with me on the emancipation of the phrase "mom jeans" or the importance of stripes I'd love for you to spread the love!
P.P.S. Assorted Photography from Camille Stallings, Melanie Duerkopp, Krista Marie Photography, Em the Gem
Assorted Hair and Makeup by Melissa Hoffmann and The Glamourist
