Urban Decay Subversion Lash Primer & Perversion Mascara

My eyelashes are pitiful at the best of times so they need a big helping hand in looking long and luscious. I was recently sent the Urban Decay Subversion Lash Primer and Perversion Mascara combo to try out and after the online buzz and mentions from a few top bloggers, I couldn’t wait to use it.

“Ready to take your mascara to the next level? Like foreplay for your lashes, this whipped, creamy lash primer from Urban Decay conditions and primes for the perfect mascara application. Once you experience how much more smoothly your mascara glides on, you won’t be able to live without it! How does it work? Subversion adds weight to your lashes and gives your mascara something to grab onto. The brush coats lashes from root to tip—to make them look thicker, longer and feel stronger. Subversion builds dramatically better-looking lashes. Don’t be surprised if people ask if you’re wearing falsies (not that there’s anything wrong with that). This light, creamy formula feels conditioning—like a mask for your lashes! And it’s no wonder. Subversion contains panthenol and vitamin E”

“Perversion mascara glides on and gets you sexed up in one stroke, yet it won’t quit until you say when. Build, separate and define the look of each lash with our ultra black pigment – for bigger, blacker, badder lashes. It’s insane how black it is…the purest, deepest, most intense black colour imaginable. Perversion has a creamy, full-bodied texture that’s not too dry, not too wet. This allows just the right amount of “pull” so it glides through lashes. The result: incredible control for insane lashes. Go ahead and pile on coat after coat. Want to apply more before you go out at night? No problem. Even if it’s been all day since you applied, more Perversion always means more beautiful lashes. It NEVER gets brittle or clumpy. The twisted trim on the high-tech, volumising brush latches on to each lash to separate and define; finally, a volumising mascara with a clean, clump-free finish. It pulls through lashes smoothly and lays down a generous amount of product. No need to wiggle the wand or maneuver it at all different angles!”

It takes a lot to impress me when it comes to mascaras and I often find that the ones that receive the most online buzz never really quite work out for me. I have fine lashes, like my hair, so they need a considerable amount of oomph. It’s been ages since I used a lash primer and I guess I started to feel like it was an unnecessary extra step in my daily makeup routine. How wrong I was…because after one use of this Subversion Lash Primer, I realised that I have been missing out. It thickens and lengthens your lashes and gives the mascara something extra to grab onto. I like to leave it a good 30 seconds before applying the Perversion mascara and that way it partially dries and is less likely to be combed out by the mascara brush.

Above: One coat of the primer and one coat of mascara

The mascara is ultra black and dense in colour and works perfectly alongside the lash primer. The brush is a natural bristle one which I definitely prefer (the plastic ones kind of freak me out). The actual mascara formulation is the perfect consistency and grabs onto each lash, defining and thickening at the same time. It lasted all day on me without smudging or flaking which is essential for me. I don’t have time to keep checking my makeup in a mirror so I only use products I can really rely on to last the distance.

Oh and something else that’s a high priority for me regarding mascaras is how easy they are to remove at the end of the day. I am pleased to say this one was really quick to remove with just soap and water! Spending ages rubbing and wiping your mascara off?…ain’t nobody got time for that!

I’m really impressed with this latest offering from Urban Decay and I love the fact that they offer the mascara with a sample size of the lash primer – it’s a great way to try it before buying the full size! (which I reckon you will end up doing anyway).

*PR Sample