TOTÊME

Almost 3 years after her fantastic comercial success with a budget-friendly brand Nowhere, the fashion entrepreneur extraordinaire Elin Kling is ready to launch- Totême-a new affordable-luxury leisure wear brand, that I am already obsessing over. We probably all will.
Now, the aim is to create a perfect vacation wear, but for the gals that the last thing they have time for is- vacation. The pieces are clean, infused with the 70′s reference (1. 70′s are the new it-girl thing, 2. told-you-so) and a immaculate attention to detailing and quality.
The line has been created in team with the artistic director of the Interview Magazine Karl Lindman- and Kling’s fiance- and will be sold on Net-a-Porter, my latest curated boutique obsession- The Line and Natalie Schuterman in Stockholm.
Is it just me that absolutely and no what-so-ever can wait until May 5th for the collection release?