New Choc On The Block

Le Chocolat des Francais is a brand new chocolate created by two foodies, Paul-Henri Masson and Matthew Escande, who share a common love for chocolate and Paris. This new chocolate bar is made with 100% pure cocoa butter, without palm oil, no preservatives, and handcrafted by artisans using traditional French techniques.

What I’m especially drawn to is the fun and colorful packaging of each chocolate bar. Under the art direction of Paul-Henri, Le Chocolat des Francais collaborated with 45 artists and illustrators to create a series of delightfully packaged chocolate that depict the images of France.

Photos: Paul-Henri Masson