Set up in 2009 by Xavier Sheriff & Gemma Ruse,
StudioXAG is a creative studio specialising in art direction & display design for retail. Some notable examples of their work includes the Louboutin red sole Christmas tree, and a Diesel U:Music installation, which saw a whole branch of Diesel transformed to look like a huge boombox! No matter what the season or occasion, this duo always seem to be able to work in a splash of bright fluoro colours or neon lights. I’ve picked out some of my favourite projects below…
Christian Louboutin window, Paris