Proper Use Of Categories and Tags in WordPress?
Categories and Tags help you to add an organizational structure to your WordPress posts.
You will always find category and tags in the right sidebar, when you are writing or editing a post in Wordpress. Categories and tags are on priority, when it comes to the content organization on your site, as well as SEO.
These are two primary ways to group content on a WordPress site. In generic terms, categories are general labels, while tags are more specific (describe your posts in more detail).
WordPress categories and tags assist you organize your content for your audience. By understanding what they are and how to use them effectively, you will increase audience engagement and pageviews for your blog.
Let’s Discuss Proper Use Of Categories And Tags In Wordpress At A Time:
1. Do Extensive Keyword Research
Every website owner wants to improve the ranking of website on leading search engines and to drive quality web traffic, you need to use the keyword-rich categories and tags for your WordPress site.
Always do in-depth keyword research, competitor analysis that can assist you to select a set most relevant keyword phrases for your site, which you can use as your tags and categories, that let the search engines and web audience find you instantly.
Always make sure that both the tags and categories are relevant to your blog posts – this can increase the accessibility and readability of your blog post.
2. DON’T Use Too Many Categories
If you want to use more than one category for a single post, limit them to two or three at the most. If your posts fit into several categories, you may need to re-think your website’s structure.
3. Make An Organizational Structure Before Publishing
We suggest you to create the site’s organizational structure, before publishing content on your website. It eliminates the need of page redirection when you have to alter the existing categories, sub-categories, and tags.
Based on your keyword research, you can use tags and categories for enhanced visibility of your blog posts. But, always remember that you should not use more than 5-10 categories on your website as it will complicate your site.
4. Don’t Make Separate Categories For Authors
When you are operating muti-author Wordpress websites, most of the site admins make specific categories for each and every author in a bit to separate their posts and streamline their works. But, this is not needed. Why? Because WordPress already has author categorization system.
Your name is displayed on that page, when you publish a new post on a WordPress site with your name,
5. Avoid Duplication While Using Categories & Tags
Categories and Tags are used to help people find the exact content easily and quickly, you should not use a category and a tag on your website with the same name.
For example: If you have a category with “Tree WordPress Themes”, you should not use a tag with the same name. It will be a reason for duplication issue and will confuse search engines as to which page they should display in results against the user’s term.
6. Use Simple, Clear And Descriptive Names For Categories
For more WordPress categories, make sure you use clear and descriptive names. This will helps to new visitors to have a clear idea about your website and the type of posts you have. With this they can easily find the desired content with the help of simple and clear category name.
So, you should focus on creating user-centric and descriptive categories for your multiple blog posts, instead of complicating the things.
The proper use of categories and tags are largely determined by the keywords and the content you are using. If you want to rank higher on SERPs, then properly use the categories and tags on your WordPress site along with a well-written SEO-friendly content.
By keeping the above-mentioned tips in mind, create legitimate categories and tags and capitalize their SEO benefits for your WordPress site.
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