Markono Print

Supporting the Publishing Industry with Modern Technology


It may be ironical but modern technology has affected the publishing industry in both ways. It has affected the industry adversely because modern technology makes it possible to read books from electronic devices instead of buying the paperback versions. This has greatly reduced the need to print books at all reducing their business drastically. At the same time use of modern technology by printers have helped the publishers come out of this situation by using modern printing methods to get better business.

Singapore Becomes Hub of Printing in Asia

Publishers from the West are using Singapore as the place to print all the books that need for their Asian customers. This makes it very economical for them as the shipping costs from Singapore to these countries are much lesser than shipping across the globe. Moreover, Singapore is easily connected to all the Asian countries by various transport means. This helps in delivering the books faster to the customers.

Modern Technology Makes Singapore Printers the Best

The printers in Singapore have modernized their printing methods so that the books are being printed in the best manner. The quality of printing is very high and the printed matter is crisp and clear. Books are very attractive and customers are happy with this. The use of the most modern color management techniques makes colors appear on the books much closer to the original.

But what makes Singapore printers the favorite of publishers is the use of offset and digital methods for book printing in Singapore which has helped to avoid wastage and honor more orders. As offset printers are viable only when used for large quantities, there used to be a lot of wastage earlier. Today they are used only for the large orders and the small quantities are printed using digital printers. This means there is no excess printing. Small orders are also monetized as they are printed in digital printers.

Modernization of Supply Chain Helps Distribution

The printers in Singapore have done one other improvement in the presses. They have streamlined the activities in such a way that both printing and storage is now under one roof. This saves a lot of time and manpower when arranging the stocks and retrieving them to execute orders. Use of modern technology for picking up books for an order has also made the order execution much shorter. Customers get their books much earlier than before.

Excellent logistics and supply chain management has made sure that every order is executed quickly and customers receive their books on time. The printers in Singapore are also offering different distribution methods for each customer as per their preference. Different packing options are also available depending on the need of the customers.

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