Shadow Creation Service: What is it and Why You Need It

Whether you are an online or eCommerce site owner, you must present your products attractively and engagingly before viewers. Also, you need to keep the product image as realistic as possible to enhance the viewers' trust to transform them into possible clients.

And the best way to increase the realistic appearance, attractiveness, and look of your product image is to add or drop the right shadow around it. That's why shadow creation service is important for online and eCommerce sellers.

Shadow creation ensures proper shadowing of the product image to make it look real and brings the product details. It is an integral part of product photography and online representation of the product image.

Hence, proper shadow-making and dropping service guarantee a boost in your sales and profit. But to avail of the best service for shadow creation, you need to know about its variations, possible pricing, and benefits.

Here, you will get all of the information with details.

What Is Shadow Creation Service

Shadow creation service is a part of the photo editing industry. It refers to adding, dropping, or editing the existing shadow of an image to make it look realistic. Photo editors will use different photo editing software to add, drop, remove or edit the shadow of a pr5odcut image and ensure it looks detailed and natural.

In real life, every product or item has a shadow of its own. When you capture the image of these products, it is expected that the camera will also capture the shadow in its photography. But that's not always the case.

Even the most advanced cameras will fail to capture the shadow of the image, so the photo looks dull. On top of it, inappropriate shadows will decrease the appeal of the image considerably, so your product won't grab the viewers' attention.

Hence, in indoor lighting conditions, people often call for shadow-making after their product image photography to make the images natural, nicer, and more attractive. Shadow creators will look deep into the photos, adjust for the shadows and bring out its natural and engaging look to boost your sales and profits.

Types of Shadow Creation Service

Shadow creation is an advanced technique of photo editing, and it can be of different kinds depending on the existing shadow of your images. Here, in this guideline for shadow creation service information, you will get to know about all these different types of shadow creation techniques.

Natural shadow creation

Everything in nature has its own shadow. When photographers capture any image, the image will have a shadow too. It is the natural shadow of the captured image. However, in most conditions, product image photography fails to capture the real shadow of the products. It happens when the light condition or camera setup is inappropriate in indoor shooting conditions.

Hence, natural shadow creating service refers to adding a real or close to the natural shadow of the product images. In Adobe Photoshop, there're multiple presets of the natural shadows with different effects that photographers will apply to create the most natural-looking images.

Also, you will often want the background of your product image to be removed and replaced by a nicer one that matches the product. While removing and adding backgrounds to product images, the natural shadow also gets removed.

Photo editors use a clipping path to read the natural shadow after removing the older background and replacing it with a new one. This way, the product image looks realistic and gets a 3D effect to attract viewers.

Drop shadow service:

As the name suggests, drop shadow service refers to dropping a shadow at the bottom or background of the images. When photo editors drop the shadow at the background or right behind the images, the product gets a floating appearance. So, people consider it more natural and attract their minds, and they will be more likely to purchase it.

Drop shadow service is an absolute necessity for eCommerce and website owners to showcase their products in the best possible way. Photo editors will add different presets available in Adobe Photoshop for the shadow dropping. They can also control the opacity and vividness of the shadow through drop shadow techniques.

Retaining original shadow:

Sometimes photographers will capture enough details of the original shadow of the image, and you might want to retain the original image shadow. Nonetheless, you would still need some small touchups of the shadow for slight adjustments.

The editor will retain the original transparency and clarity of the images or adjust the opacity only slightly to look engaging and attractive. Most online shop owners will need the original shadow retaining service to boost the look of their product image.

Mirror effect and reflective shadow:

When it comes to shadow creation service quality for the product images, the mirror effect is a widely practiced idea. As the name suggests, the mirror effect actually gives the product background or surface a mirror look. So, the background or surface of the product image will become reflective, much like a mirror, and views will also see a reflection of the image.

The reflection can be whole or partial as per your requirements. The idea is to give the product image a 3D look and enhance its details. Since the image gets a floating look, this service is also known as the floating shadow creating technique.

Benefits of Shadow Creation Service

Shadow creation works with the existing or non-existing shadows of the images to give the photos a realistic and engaging appearance. But you might want to know the importance of shadow creation for your product images.

So, here goes our answer-

Different statistics on online shoppers have found that most shoppers' decisions are influenced by the way the product image looks truly. It means that the image quality of your product has a direct role in its sales. Hence, shadow creation of the images is necessary to boost their look and quality. Also, when there's a shadow in the background of the image, it enhances the trust among the viewers. Hence, they are prone to buying your products.

Another study found that around 80% of shoppers will buy a more natural and realistic product in the website inventory. And the best way to give your product image the most natural look is to adjust its shadow or add a new one entirely.

Also, you should take help from shadow creating techniques to improve the overall image quality of your product or food menus. In indoor conditions, improper lighting often damages the quality of your image, and it might not look very interesting. Shadow creation is the simplest way of transforming a dull image into an attractive and awesome one within seconds.

On top of it, shadow creation will help you manage your images better without worrying about their quality. So, you can focus better on your business and marketing, and the service provider for the shadow creation will take care of the images of your product.

Why needs shadow creation service:

Shadow creation is a general area, and it is required in many sectors. The following list will help you know who needs the service most.

• Website owners who sell their products on an eCommerce platform

• Sellers who use social media such as Facebook or Instagram for their product marketing

• Advertising companies who often works with billboards and posters

• Product and food photographers

Hence, you will find that the service for shadow creation is a must-have thing to boost your online sales and increase your brand value.

Shadow Creation Service Fee

Since creating or adding shadow to any product image is a photo editing technique, many people think it is expensive. Hence, many small shop owners hesitate to approach shadow creating service providers, thinking they won't bear the expense.

The reality is totally different. In fact, the average shadow creation service fee is pretty affordable. The average cost for shadow creation per image may vary from $0.50 to $2.50. You will get most shadow creation, dropping, or mirror effect services within this price range, along with slight touch-up. Hence, you can easily plan for the best service for shadow creation without thinking twice about your expenses.

Also, the profit it will generate will be truly wholesome compared to your initial investment.

Final Words

Shadow creation service is important for those who want to boost their online sales for a bigger profit. Service providers for your shadow creation of the product images can handle bulk orders in a quick time, which relieves you from additional stress.

Also, the simple technique will truly transform the images into a whole new level and engage viewers. Thus, you can expect the viewers to turn into your possible clients, thanks to the proven shadow creation service. But for this, ensure that you work with a high-quality shadow creation service provider.