Digital snippets: Apple, Michael Kors, Chiara Ferragni, Crocs, Snapchat, Neiman Marcus, Gap

A round-up of the latest stories to know about surrounding all things fashion and tech… Apple runs first watch ads: 12 pages in Vogue (AdAge) Michael Kors is getting into wearable tech (Bloomberg) 10 things we learned about the business of blogging from Chiara Ferragni’s Harvard Study (StyleCaster) Drones to fetch orders at Tokyo Crocs store (WSJ) Luxury brands on Snapchat? Why Michael Kors is taking the plunge (Digiday) Asos plots further Snapchat activity despite admitting it provides ‘virtually no data at all’ (The Drum) Neiman Marcus integrates interactive tables for unbridled selection (PSFK) Gap launches Instagram soap opera with (…)