Essie Gel Setter Top Coat Photos & Press Release

Something new arrived at Swatch And Learn headquarters about a week ago: the Essie Gel Setter Top Coat!

It’s an innovative Essie top coat that launches on July 1st across Canada.

It’s Essie’s first top coat that contains acrylates copolymer, which is supposed to provide a thick and luxurious coating to the nails that’s super shiny with anti-chipping properties.

It claims to deliver a glass-like shine, which mimics gel nail polish, yet it doesn’t require an LED or UVB light, and it’s easy to remove.

There are no promises about it drying fast, so when I try this out, I’m going to make sure that I have ample time to wait. (Fast-drying top coats are mandatory for me, so I’ll test to see if the dry time is worth waiting for to get that high shine and durability. Stay tuned for the upcoming review after I’ve given it a go for several manicures and collected my thoughts on it.)

Essie Gel Setter Press Release

Gel Set for the Jet-Set

Introducing Essie Gel Setter

London today. Paris tomorrow. New York for the weekend. Jet-setters need solid, go-getter shine that works as hard as they do. At last, Essie Gel Setter tops your favourite Essie colour with the rock-hard shine of a gel, in a foolproof formula for in-salon, at home (or in-flight) manis and pedis. This unstoppable top coat is truly a versatile companion – perfect for the style hunter in an urban jungle or cocktails & coconuts in turquoise & caicos.

Shout it from the rooftops! Around the world, women will delight in day after day of amazing high-wattage shine, thanks to ingenious Essie Gel Setter. This is Essie’s first top coat formula featuring acrylates copolymer. Why is that good news? It’s a new technology that provides a thick, plush coating with intense shine and anti-chip properties you can brush on over any Essie shade. It encases traditional polish in a crystalline top coat with all the glass-like quality of a gel – no LED or UVB light required and extremely easy to remove! Just polish, dry and go, go, go!

It’s everything you love about gels, but in a perfect top coat you can use anywhere and everywhere. So, whether you’re off to a desert island or dashing to your next meeting, now there’s a little something in your beauty bag that can keep up with your go-getter lifestyle: Essie Gel Setter. Bon voyage!

Gel Setter will be available at drugstores and other beauty destinations across Canada as of July 1st, 2015 at a suggested retail price of $11.99 CAD.

What’s your favourite top coat? Would you sacrifice dry time if a top coat delivered exceptional shine and amazing durability? Do you wear gel nail polishes? (I’ve never tried any.)

  • Love
  • Save
    1 love 1 save
    Add a blog to Bloglovin’
    Enter the full blog address (e.g. https://www.fashionsquad.com)
    We're working on your request. This will take just a minute...