Who What Wear

This Is How NYC and L.A. Girls Are Dyeing Their Hair This Winter

When it comes to nailing down hair color inspiration for any season, we can always count on the chic ladies who inhabit the coastal hubs of NYC and L.A. to show us what's hot. Whether we're tapping the chicest celebrities, the most stylish influencers, or the expert colorists making it all happen, we know we can look to those to the west and the east to show us the way.

This winter, the hair color inspiration is off the charts. While we typically see an influx of deep, rich hair colors dominating this time of year, the tastemakers we love most are dyeing their locks every color from the blackest blacks to brown-on-brown highlights and even some high-velocity colors palettes we just can't get enough of.

Keep reading to see the 20 best new hair colors for winter, and prepare for major hair envy.

It doesn't get much deeper than Demi Lovato's inky, near-black color. We love that the intense darkness still reads as elevated and doesn't come across costumey.
From root to tip, Kacey Musgraves's rich mahogany hair color is a win. We love the shine and texture she's serving here.
This blazing rust-colored hue will keep you warm all winter.
Get into this slightly muted, copper-toned color.
When Zendaya debuted this fiery red hair on the red carpet recently, we immediately earmarked it for winter hair inspiration. After all, nothing says winter quite like a deep red hue.
This brown-on-brown highlight situation is perfect for those who want to reserve lighter highlights for the warm months.
This winterized take on face-framing highlights looks like a kiss of natural sunlight against the rest of Shay Mitchell's deep brown hair.
This color screams, "I woke up like this." It's effortlessly cool.
Not ready to ditch the color you spent all summer perfecting? This delicate balayage packs the perfect amount of warmth to keep your strands feeling fresh until the snow melts.
Little touches of caramel throughout a curly brunette coif are always a good idea.
Au naturel color is always in season.
When it comes to flawless hair color (or anything else, for that matter), Beyoncé can do no wrong in our book. This chocolate brown, winter-appropriate departure from her typical golden-blonde tresses is no different. But she didn't totally lose the light—just check out those subtly lifted ends.
Don't blink. You'll miss this subtle highlight situation.
This toasty blonde is soft, bright, and pairs perfectly with those winter whites.
Taking platinum blonde from summer to winter is as easy as toning down the bright white to a softer, more natural hue.
Is there anything chicer than a bleach-blonde moment on a natural crop?
Gigi Hadid makes a case for taking your blonde to the borderline of the lightest brown, and we're picking up the vibe for winter.
Winterize your pastels with an ash base that sets the stage for the color to come right through.
We can't get enough of this array of blue intricately woven into Amandla Stenberg's jumbo box-braids.
Cardi B is no stranger to switching up her hair color to suit any occasion. This metallic take on the grandma hair trend is the modern twist your winter deserves. Up next, I'm itching to cut all my hair off—here are the styles I'm considering.
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