You’ve seen that headline before, right? Or something very similar…10 things to NEED to do to every post, The best way to get more shares…
And it comes with a list of all the things you need to be doing to make sure your post takes off like a rocket.
But the secret to creating blog content that spreads like wildfire….
It doesn’t matter how many of those things you do, if your post isn’t highly valuable or stirs up some controversy, you’re not gonna get anywhere near 1000 shares. So don’t worry so much about all the stuff you think you need to do (and Pinterest and Twitter are saying you MUST do) and focus on high quality content.
Who are your people? What do they need to hear? What drives them crazy? What are they obsessing over? What are people talking about in the news?
Nail one of those things and your post will get shares whether you promote it like mad or send out a few tweets and call it good.